Inc. (USA)

What were the scariest early moments?

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It was terrifying for everybody, but if you were starting a business, it was probably worse. The Monday that Lehman Brothers went down, we were meeting with a large institutio­n that was going to make a big investment with us. I just looked at the woman from the institutio­n and said, “Look, you’re not going to do this right now. Why don’t we just give it up?” She goes, “Yeah. You’re right. We’re not doing this.” So we left the room. But we stayed friendly.

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