Ali­cia Chong Ro­driguez


Inc. (USA) - - 100 FF - —K.J.R.

Heart dis­ease is the lead­ing cause of death world­wide—yet only one in three par­tic­i­pants in car­dio­vas­cu­lar re­search tri­als is a woman. As a re­sult, Chong Ro­driguez says, “the symp­toms women experience”—short­ness of breath and jaw pain—“typ­i­cally aren’t the ones people watch for.” That’s why the Costa Ri­can en­tre­pre­neur de­signed a bra with built-in sen­sors that col­lect

data from the heart, an­a­lyze it for ir­reg­u­lar­i­ties, and fun­nel vi­tal in­for­ma­tion to a doctor. Chong Ro­driguez, who’s get­ting her master’s at MIT, is cur­rently beta test­ing the de­vice, hop­ing to get it to mar­ket next year. “We want to give women peace of mind and help them live longer, health­ier lives,” she says.

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