Money Mat­ters

Inc. (USA) - - 100 FF -

“Get­ting told no a mil­lion times can be re­ally dis­heart­en­ing,” writes one founder. Nev­er­the­less, she— and many other women sur­veyed— per­sisted to start big, ex­pen­sive, in­vestor-backed busi­nesses.

Women need more cre­den­tials to be taken se­ri­ously: 20% 30%

have their MBAs and have other grad­u­ate de­grees. Com­pare that with sur­vey an­swers from this year’s Inc. 5000 CEOs, who are 87% male: 15% of those re­spon­dents have MBAs and 20% have other grad­u­ate de­grees.

“I’ve seen men with re­ally bad ideas, no trac­tion, and no path to trac­tion raise mil­lions of dol­lars. It’s just not that way for black women,” writes Tanya Van Court, CEO and founder of kid-fo­cused sav­ings plat­form Goalset­ter. “Ev­ery­thing is scru­ti­nized and the con­ver­sa­tion starts at no. You have to move them to yes.”

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