La Semana

LONDON BOOTS, AN IMMIGRANT’S DREAM BORN FROM SCARCITY

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“We had this dream since 2013 and made it possible in 2022,” said Aguirre about a desire born across the border, in the town of Guanajuato, and ten years later became a brand in Oklahoma.

It all started with a need and a group of children that wanted to have something they could not buy -- boots.

“When we were young, we loved to watch fancy people, all dressed up with their leather shoes or boots because we had nothing like that. So, the idea pops up, and grew each day until it became a family business. We started with shoes, then boots and accessorie­s,” said Aguirre.

The dream is now a reality, and London Boots sells shoes of the best quality at the best price so that everyone can afford it.

The central factory is located at Waco, Texas, from where they distribute the product to the rest of the country, with big clients in Kansas, Minnesota, Arkansas, Tulsa, and Oklahoma City.

“These are all cowboy states where the people like dancing and partying and love the quality of our boots,” explained Aguirre, adding that no client has ever returned a pair of shoes.

In Tulsa the main store is located at 20th and Garnett, where five people work every day to bring joy and boots to the most demanding customers. “We have boots from $189 to $600. The most expensive are those made of fish, which have special colors and require extra skill with the scales. But we also work with other materials such as lizards from the whole country and Mexico,” stated the businessma­n.

Another classic at London Boots are the sophistica­ted leather and silver belts, completely handmade. “It takes two months to tailor them, and we always use silver 925. Each belt is unique and like no other,” said Aguirre.

London Boots belongs to a band of brothers that know how to work together to make their dream prosper, and that is the real key to success.

“This is pure unity -- good jobs are done in teams, and it is essential to learn how to work with others because it allows you to grow exponentia­lly,” recognized the businessma­n.

Aguirre hopes to see London Boots in the strangest and unimaginab­le places, making it grow until it can no more. Meanwhile he awaits the Tulsa customers at his store, to make sure everyone has a good pair of boots at home, obtained for a good and fair price.

“If you want exotic boots of great quality and price, come to London Boots,” encouraged Aguirre.

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