Los Angeles Times

A celebratio­n to remember

BY JESSICA RITZ Gifting expert Simone LeBlanc’s business is naturally tuned into the seasons and holidays, as is her entertaini­ng philosophy. For New Year’s Eve, “I love to create something that pulls you into yourself, and to set intentions.” ¶ “One thin

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A lush New Year’s Eve table spread includes a subtle vignette with cards, pencils, small bells and a geo stone, which people are free to use or ignore. “I like the idea of allowing people the opportunit­y to take it deeper if they want, but not forcing it,” she says. (Her own New Year’s includes burning the intentions she writes.)

LeBlanc’s California­n approach manifests itself at the holiday table: This year, she’ll use slim spears of selenite, a translucen­t crystal named for Selene, the Greek moon goddess, tucked into each place setting. It’s a choice that serves multiple purposes.

Selenite purportedl­y “helps with memory, which is important [for] reflection,” LeBlanc says, and “is a really nice conversati­on starter, too. It gets an honest communicat­ion going on a light and loose level,” she adds.

LeBlanc’s entreprene­urial niche is curating gifts for clients who don’t want to or aren’t able to shop, but wouldn’t think to buy a gift card or order from a catalog. Her creations are the stuff of both earthy and ethereal West Coast dreams, with crafty touches, muted colors and handcrafte­d objects — from apothecary to textiles — that are all vetted through her tastes. Her company evolved from LeBlanc’s stint as a fashion stylist. Clients trusted her eye, so they started asking for her help selecting and packaging presents.

“All the gift boxes are about storytelli­ng and encapsulat­ing a moment. What will this person feel when they receive it?” she says. “The core of the business is the idea that our job is to be invisible. It’s our job to allow you to receive all that gratitude.”

In addition to the sets culled from LeBlanc and her team’s favorite makers and designers, LeBlanc is expanding an eponymous line that so far includes small handmade leather goods, scented candles, a chocolate bar collaborat­ion with Valerie Confection­s and other products.

While she exudes a certain Golden State sensibilit­y, LeBlanc’s family’s Southern Cajun roots are a significan­t influence. She describes the importance of “old school graciousne­ss” that originated from her parents’ upbringing­s in southeaste­rn Texas and New Orleans.

When entertaini­ng guests, “you want them to feel relaxed, and have it be casual and welcoming — and you put the effort into taking care of them.” So, the selenite is also a New Year’s party gift from the hostess.

In all aspects of her work and home life, LeBlanc has developed her own brand of aesthetic equilibriu­m.

“Working with a neutral base and layering colors and moments, and certain elements for contrast” summarizes her general approach to creating a holiday-appropriat­e table. Florals in particular need “to have a looseness and rambling quality,” she says, while other components should “feel tight and considered.”

A linen tablecloth doesn’t need to be starched and ironed, for instance, but it should fit the surface well.

Her New Year’s tablescape is “a balance of modernity and antiquated” components, such as black and white patterned Heather Taylor Home napkins and vintage flatware. Champagne coupes capture classic New Year’s Eve elegance.

For the festive group meal, LeBlanc prefers serving food family style. Nancy Silverton’s chopped salad from “The Mozza Cookbook” and the late Judy Rodgers’ roast chicken made famous at San Francisco’s Zuni Cafe are goto recipes that provide “the delicious basics that everyone loves.”

In the end, planning a meaningful New Year’s gathering is an extension of LeBlanc’s daily gifting and design work. Opening a present involves experienci­ng “emotional layers and physical layers,” and she tries to incorporat­e “something that’s indulgent and something that’s lasting.”

The same symbolism can be applied to celebratin­g the transition from one year to the next, in the company of family and friends.

 ?? Photograph­s by Christina House Los Angeles Times ?? SIMONE LeBLANC says that when entertaini­ng guests, “you want them to feel relaxed, and have it be casual and welcoming.”
Photograph­s by Christina House Los Angeles Times SIMONE LeBLANC says that when entertaini­ng guests, “you want them to feel relaxed, and have it be casual and welcoming.”
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 ??  ?? EXAMPLES OF TABLE DECOR designed by LeBlanc for a New Year’s Eve gathering include, clockwise from middle left, finger foods; gifts; cards, pencils, bells and a geo stone; and modern and antiquated elements. Florals need a “rambling quality,” she says.
EXAMPLES OF TABLE DECOR designed by LeBlanc for a New Year’s Eve gathering include, clockwise from middle left, finger foods; gifts; cards, pencils, bells and a geo stone; and modern and antiquated elements. Florals need a “rambling quality,” she says.

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