Shopping for a worthy Cause
The Cause Collection, a year-old Los Angeles women’s brand that supports various causes and nonprofit organizations through the sale of its contemporary fashion, opened its first freestanding store in late July.
Brand founder Cheryl Najafi said the Cause Collection distinguishes itself from other brands by offering customers an opportunity to choose among initiatives supporting tolerance, humanitarianism or social justice. Ten dollars from each sale is earmarked for charities such as GLSEN, which works to eradicate bullying of LGBTQ youth; Healthy Housing Foundation, which supports housing for low-income families; and the American Civil Liberties Union. “Our mission is to galvanize a community of like-minded people to use their purchasing power to put their money where their heart is,” she said.
Clothing options include silk tops, with details such as bell sleeves; belted shirtdresses; and wide-legged pants. Prices range from $200 for a silk top up to $500 for dresses.
“We want women to feel confident and comfortable,” Najafi said. “The clothing is designed to go from desk to dinner.” The Cause Collection, 8222 W. 3rd St., Los Angeles, thecausecollection.com