No DUI Larimer working to prevent drunk driving

Project a joint community effort focused on outreach

A Northern Colorado coalition is hoping to remind community members of the dangers of impaired driving ahead of the Superbowl this Sunday.

No DUI Larimer, a “coalition and campaign (that) was born out of the need to address the problem of impaired driving in our community,” is working to “get the word out” about the dangers and consequences of driving under the influence as game day approaches, according to a recent release from the group.

The project is a joint effort between law enforcement, government agencies, alcohol and cannabis retailers, local nonprofits and community members, encouraging the general public to “make the call” to stop impaired driving.

The release added that, on Superbowl Sunday, occurrences of drunken driving are 22% higher than any other typical Sunday.

Those arrested and charged with DUI could face costs around $10,000 for court and legal expenses, not counting any potential medical expenses if injuries occur from a crash, according to the release.

In 2022 Larimer County saw 11 impaired-driver-related crashes causing the deaths of 12 people, according to data from the Colorado Department of Transportation; of the 681 fatal accidents in 2022 statewide, 36.56% involved an impaired driver.

The group encourages all citizens to “remain vigilant” and plan ahead and encourages anyone serving as a designated driver to make a commitment to complete sobriety for the night to “keep you, your friends and your family safe.”

The group is also encouraging anyone who sees an impaired driver on the road to contact law enforcement immediately.

More information on No DUI Larimer can be found at poweredbypartners.org/no-dui-larimer/.

Superbowl LVII will see the NFC champions, the Philadelphia Eagles, take on the AFC champions, the Kansas City Chiefs, in Arizona. The game will begin at 4:30 p.m. Sunday.