If you want to go
manager of the
World Cup project for Overseas.”
Brambilla has been involved in the past seven World Cups. Like many soccer fans around the world, when he heard about Qatar, he had doubts.
“When this opportunity first came up, I was one of the people wondering what was the logic of hosting the World Cup in Qatar,” Brambilla said. “I wouldn’t say I was skeptical, but I wanted answers. It took our first trip last June to get answers.”
Brambilla and Robles are well aware of the ongoing concerns about the Cup host’s human rights history and other humanitarian issues such as antihomosexuality laws. But they both said their perceptions of the gulf nation changed having spent extended time there.
“Football is going to be able to fill its missions like never before,” Brambilla said. “We’re going to bring together populations that don’t understand each other, that are full of cliches towards each other. When Luis met me there in June, being from a family with military background he was arriving with those apprehensions. Will I be welcome there?
Will I be understood?”
The answer is yes, Robles and Brambilla said.
“I was pleasantly surprised because you have preconceived notions about what a place is like,” Robles said. “My brother served in Iraq and Afghanistan. My Dad has this incredibly proud tradition and heritage of military perspective. So that’s where I was coming from.
“So many of us have little exposure to the Middle East and the one thing that really sticks out after being there is the hospitality. They are warm and genuine and that catches you off guard because you’re already formulated this idea of who these people are. The World
Cup allows us to share experiences and learn from each other.”
2022 World Cup
Where: When: Teams: Venues:
Qatar
Nov. 21-Dec. 18, 2022
32
Eight air-conditioned outdoor stadiums
For tickets, lodging, tourist packages: https://usa.matchhospitality.com/
Brambilla added: “We found a country that was more open-minded from what we expected. They want to be a bridge between the Middle East and the rest of the world. This is not propaganda in any way. This is not something that has been fed to us by FIFA or anybody else. This is a human feeling you get when you go there, when you find yourself with Qatari families and expats who are over there.”
They found out that Qatari families like to camp in the desert on weekends and visit sand dunes, so they are incorporating those activities into their travel packages. They are building two Bedouin-inspired camps, one in the southern dunes area and a larger one in the desert that will include entertainment venues and a lighted soccer field. They are offering ATV rides, camel rides and falcon handling experiences.
After attending the Arab Cup they both firmly believe the World Cup fan experience will be better than what skeptics fear. The stadiums were full of enthusiastic fans — men, women and children. The eight stadiums are all within driving distance of each other, so fans will be able to see multiple games in a day if they want. And, yes, fans will be allowed to celebrate with alcohol.
“A lot of people are asking, ‘Will I be able to celebrate in a Muslim country?’ Yes, you will,” Brambilla said. “The Qatari culture doesn’t involve alcohol, but they are welcoming Western visitors and saying, ‘You can celebrate in the manner you enjoy, but let’s respect each other.’ ”
Fans interested in traveling to the Qatar World Cup can get information at //usa.matchhospitality.com/
Michelle Kaufman: 305-376-3438, @kaufsports