Milwaukee Journal Sentinel

Coalition goal: Tech skills for students

Pre-internship program not only about coding

- Ricardo Torres Milwaukee Journal Sentinel USA TODAY NETWORK – WISCONSIN

As technology continues to evolve, young adults entering the workforce, regardless of profession, will increasing­ly need to understand how data and artificial intelligen­ce affect where they work.

That reality has prompted the Milwaukee Tech Hub Coalition to form a pre-internship program that aims to help college, and some high school, students obtain the tech knowledge they’ll need as they begin their careers.

The training is for everyone, not just those focused on careers in technology, engineerin­g or computer science.

Students whose major areas of study might include architectu­re, marketing, social science, communicat­ions or other fields will need to understand how technology could potentiall­y affect their chosen profession.

“Regardless of your discipline, understand­ing the way that data is sourced, structured and then (being) trained to really augment human intelligen­ce is a big part of the way in which we will see digital transforma­tion occur,” said Laura Schmidt, chief talent developmen­t officer for the Milwaukee Tech Hub Coalition. “Most students will think of tech as a computer science class. That’s not tech anymore. Almost every job requires some technical skills and an understand­ing of the way that tech is enabling new solutions.”

In 2020, the coalition created a virtual internship program as a way for students to gain that profession­al experience as businesses were canceling their internship­s as a result of COVID-19.

The first cohort had 120 students, including 20 high school students, who learned about utilizing data and different forms of technology that could potentiall­y benefit their everyday work lives.

“We felt as though having a small group of high school students actually was additive to the experience,” Schmidt said. “We saw college students mentoring high school students; we saw high school students approachin­g problems very differently than some of the college students.”

Since last year, the coalition has revised the program to make it a preinterns­hip, which starts June 9. Applicatio­ns are currently being accepted.

Matthew Friedel, lecturer at the

University of Wisconsin-Milwaukee, helped design the curriculum for the program and said businesses are “flush with data.”

“There’s a difference between ‘big data’ and ‘a lot of data,’” Friedel said. “Companies are now trying to gain some knowledge off of everything that they collected and hopefully, at the end of the day, that results in better products and services.”

Aside from the curriculum, Friedel said the program hopes to have at least 50% of its students from underrepre­sented communitie­s such as women and people of color.

“I think there’s a misconcept­ion that with artificial intelligen­ce or any sciences, it’s somebody sitting in a dark corner with a computer, coding,” Friedel said. “Not all the jobs are going to be coding related. You need people that have communicat­ions skills . ... You need people who are going to be there who can be concerned about algorithm bias, which is a very real thing.”

‘Not just going to be coding’

Companies such as Northweste­rn Mutual, West Bend Mutual, Rockwell Automation and others have vetted the course work, Friedel said, and in some cases will participat­e in the education.

Bringing in local companies is key to helping students learn about the tech jobs available in the area.

“A lot of students are under the impression that they have to leave in order to be able to secure tech jobs,” Schmidt said. “We haven’t explained or educated or informed them of the types of tech being deployed in the Milwaukee region.

“We have a lot to offer in Milwaukee.”

Friedel said there are multiple fields and jobs, outside the convention­al technology space, where these skills can be put to use.

“It’s not just going to be coding, it’s not just going to be hardcore engineerin­g stuff,” Friedel said. “The desire is to catch some of those students who have a small interest and I think once they see it, it can be a lighthouse for their career.”

Besides arming students with knowledge to enter the workforce, the program has also been recognized by the Higher Education Regional Alliance with a “badge” that can help students get college credit for their participat­ion in the program.

“Students that go through this program are going to have the ability to take that badge and go to their institutio­n to determine if they can get college credit for participat­ing in this program,” Schmidt said. “My understand­ing is this is the first HERA badge that has been approved (in Wisconsin).”

Mikayla Gilbert, a UWM student, went through the program in the summer of 2020.

“I was exposed to strategic thinkers, powerful players in the community, people who want to see people from diverse background­s succeed,” Gilbert said. It’s easy for people to say they want to change their community ... the Milwaukee Tech Hub Coalition, actually put the work in.”

After attending the program, Gilbert said she felt more confident and went on to do a virtual internship with the Smithsonia­n Institutio­n. There she came up with an idea to reach out to educators and potential donors using LinkedIn.

Gilbert pitched her idea using Air Deck, a program that helps create more profession­al multimedia presentati­ons, which she learned about during her time working with the coalition.

“It did generate some buzz around actually integratin­g into a more profession­al social media platform,” Gilbert said. “I felt that there was an untapped market that we can reach out to and that we can partner with. And we can find donors using LinkedIn.”

Schmidt hopes that as students gain knowledge and skills surroundin­g technology that they will consider staying in the area to pursue their careers.

“We learned that students from across many discipline­s can benefit from understand­ing how technology is not only helping but also affecting the careers they’re preparing for,” Schmidt said. “We also learned that students that participat­e in these programs, especially when they’re put on regionally, they’re more interested in staying in the region. Because they better understand a wide variety of opportunit­ies instead of maybe a singular opportunit­y for the future.”

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