Trick? Madison grocer makes candy corn brats
Jenifer Street Market, a family owned grocery store in Madison, announced a batch of candy corn brats ready for sale.
Is this a trick or treat?
It’s a treat, apparently.
The brat was created by meat manager Justin Strassman.
“It all started with the beer we make our brats in, the Lake Louie Oktoberfest beer. It has a sweet caramel flavor to it, so we tried something different,” Strassman said.
He decided to add candy corn to the meat, and somehow the flavor plays well with the Oktoberfest beer, Strassman said.
“You really only notice it when you bite into the candy corn, but it’s not overbearing. It pairs well together,” he said. “It’s something I wouldn’t eat with ketchup and mustard, but maybe with pretzels and eat it hors d’oeuvre style.”
Strassman and the team at Jenifer Street Market are often thinking of unique ways to make a brat. They occasionally carry a Wisconsin brandy old-fashioned brat that has orange and cherry in the brat.
The grocery store announced the brat on Facebook saying, “‘Spook’Toberfest brats new today. Made with Lake Louie Brewing Oktoberfest & candy corn. Slightly sweet & not scary at all!”
The post got a lot of attention. They sold out the first batch of 125 brats over the weekend, and prepared a second batch for Monday. Strassman thinks he’ll have to make a third batch before the end of the week.
“People are intrigued in trying it for sure,” he said.
Strassman said they will carry the candy corn brat as long as people buy it, and as long as Strassman can get Lake Louie’s Oktoberfest beer — supply is dwindling with the end of Oktoberfest season.
The candy corn brats cost $4.99 per pound.
Jennifer Street Market is located at 2038 Jenifer St., Madison. For more information visit its Facebook page or call (608) 244-6646.