Milwaukee Journal Sentinel

Millennial­s quitting jobs to become crypto day traders

- Jessica Menton USA TODAY

Hamez Trezhnjeva became so enthralled with stocks and Dogecoin during the coronaviru­s pandemic last year that he decided to make day trading a full-time gig this summer.

The 27-year-old Albanian immigrant recently quit his job as a bartender at a French restaurant in Manhattan to spend more time trading on his phone. His decision was sealed when he became frustrated that his work income was just 20% of his earnings prior to being laid off from another bartending job last year.

“I kept thinking about all of the lost opportunit­ies ... to make even more money day trading,” says Trezhnjeva, who lives with his wife, Gabrielle, in Bayonne, New Jersey. “I was going into work to make money, but I could have made at least twice that amount if I was at home spending more time investing.”

Meme mania pushes millennial­s, Gen Z into the stock and cryptocurr­ency markets

The fear of missing out (FOMO) on record-high stock prices and the boom in cryptocurr­ency – or digital currencies – has pushed more young Americans like Trezhnjeva to try day trading and other kinds of investing for the first time. For people who kept their jobs during last year’s COVID-19 recession and are flush with stimulus money and savings, there’s an anxiety to cash in big on everything from GameStop to cryptocurr­encies.

It’s easy to see why.

The stock market has surged nearly 100% since March 2020. AMC, a struggling cinema chain, has managed to soar more than 1,490%. Robinhood, the online trading platform that catapulted AMC to new heights, also has been a market darling, shooting up more than 60% since it went public on July 29.

Meanwhile, Bitcoin more than doubled in value this spring, reaching $64,000 in April before briefly tumbling back to below $30,000.

Why young investors have COVID-induced FOMO

All these lofty values and the wealth generated by it have drawn young Americans to investing, even though they have been hit by two “once-in-alifetime” recessions early in their prime earning years. The ability to become rich quick seems close at hand.

But the drive to get in on the action comes with big risks. And while the doit-yourself spirit of day traders is understand­able given frustratio­ns with lowpaying retail jobs and a distrust of big financial institutio­ns, low levels of financial knowledge leave most Americans at risk of losing more money than they can spare when markets turn volatile or crash.

“It’s like a Las Vegas-style atmosphere where you’re gambling and things

can work out in your favor,” says Michael Sheldon, chief investment officer at investment adviser RDM Financial Group at Hightower. “But just as quickly they can turn against you.”

Still, most Americans aren’t familiar with cryptocurr­encies

It was only 17 months ago that the COVID-19 pandemic drove down financial markets 34% and sent the economy into one of the sharpest downturns since the Great Depression And while that market collapse was the shortest on record, $9.5 trillion in wealth was wiped out.

That implosion serves as a warning of what can happen to people without a financial plan or solid grounding in investing basics. And it came just 13 years after the Great Recession of 2007-2009 began, prompted by a collapse in the U.S. housing market.

Yet despite both meltdowns occurring within recent memory, many amateur investors in the U.S fall short when it comes to knowledge of finances, markets and investment­s, according to Wall Street regulators and financial experts.

And one of the newest and most volatile of investment­s is among the hottest: cryptocurr­encies. They are essentiall­y digital coins created and exchanged over a decentrali­zed computer network where transactio­ns are secured and verified through coding.

If Americans struggle with financial knowledge in general, it’s also true they don’t fully grasp the finer points of this asset. Roughly 60% of U.S. adults say they are “not very” or “not at all” familiar with cryptocurr­encies, according to results of a Harris Poll provided exclusivel­y to USA TODAY.

Here’s how much lack of financial literacy costs Americans

More broadly, nearly two-thirds of Americans say they understand investing well, though only 20% say they understand it very well, according to Harris.

Literacy appears to correlate with income. About 40% of U.S. households with income over $100,000 say they are “very” literate, compared with only 21% of households with incomes under $50,000, Harris Poll data shows.

Lack of financial literacy and not knowing how to manage one’s personal finances cost Americans more than $415 billion in 2020, or an average of $1,634 per U.S. adult, the National Financial Educators Council estimates.

“When it comes to investing, Americans say they’re sufficient, but not proficient by any stretch,” says John Gerzema, CEO of The Harris Poll. “They acknowledg­e they’re OK at it, but they haven’t mastered it.”

Americans think they know more about investing than they actually do

This is also a nation where most Americans believe they know more about investing than they actually do, according to data from the Financial Industry Regulatory Authority, Wall Street’s self-regulatory arm.

In a 2020 survey conducted by FINRA, 50% of investors exhibited low investing knowledge, yet their confidence in their investing capability was relatively high, with 71% of investors reporting average or higher levels of confidence in their skills.

Although most Americans may think they’re financially literate, new investors are less likely to have high levels of financial literacy compared with their more experience­d counterpar­ts, FINRA data shows. Most younger investors exhibited low levels of investing knowledge, including 57% of 18- to 29year-olds and 53% of 30- to 44-yearolds.

Key errors young investors make

Young investors are making two pivotal mistakes while trading cryptocurr­encies: Their investing time horizon is too short and they’re scooping up too many speculativ­e assets in their portfolios that are risky, according to Yosef Bonaparte, associate professor of finance and the director of external affairs in finance at the University of Colorado Denver.

Cryptocurr­encies can see wild swings within a day or even minutes, making day trading dangerous for small-time investors who lack knowledge about them.

“The everyday individual is looking at crypto assets as an investment or opportunit­y to build wealth,” says Tyrone Ross, chief executive of Onramp Invest, which provides cryptocurr­ency assetmanag­ement technology for financial advisors. “But the majority of people should not be investing in them.”

To be a profession­al trader, for instance, requires exams and a FINRA license to execute orders for a Wall Street securities or brokerage firm. The average person in America, however, isn’t required to do that if they’re day trading for themselves.

“It can work for the right person, but there are so many things that are important before you get there, like having an emergency savings, paying down debt and setting your financial goals,” Ross adds. “If you haven’t done that, you shouldn’t be trading crypto.”

Trezhnjeva says that he’s still learning the in and outs of day trading. He was attracted to cryptocurr­encies because he either paid no fee or lower fees to transfer money back to his family in Europe.

He wakes up two hours before the stock market opens to prepare for his day. His wife Gabrielle, a 24-year-old leasing agent at an apartment-rental company, gets texts from him throughout the day, asking her opinion about whether to buy a particular cryptocurr­ency or stock.

But they are still cautious. The couple plans to hold their crypto money for the long haul to build up their nest egg and save for a home.

“We never invest more than we’re willing to lose,” she added.

Gabrielle has been investing for the past five years and helped push him into cryptocurr­ency by buying Dogecoin, a popular meme stock that was created as a joke. She predominan­tly uses the Robinhood and says she feels a rush of validation when she gets congratula­ted or sees positive emojis for her trades on the app.

“It can get addicting because it’s a sign of reward,” she says. “We get gratification and it’s a big part of the gamification of investing.”

The gamification of investing brings significant risks

James Fielder, an adjunct professor of political science at Colorado State University who has studied Robinhood, wrote in a research paper that “by delighting users, Robinhood creates players rather than investors. This helps them overlook the fact that speculativ­e investing is very difficult and could cause them to lose lots of money – even if they are profession­als who spend hours and days scrutinizi­ng companies and trades.”

Fielder adds that Robinhood’s emojis, push notifications and backslappi­ng affirmation emails create a “game play loop” that makes stock trading easy.

Fielder said Robinhood’s gift of a free stock to those who join for the first time is a “very powerful” tool to bring in new investors. Yet, he said novice investors should be careful.

“I tried it myself, and I thought, ‘Oh, this is crazy,’” he said.

Fielder says Robinhood allows traders to directly link their savings accounts to the app, which could cause a novice trader dabbling in options or other risky trades to quickly lose their money.

America lags other countries in financial literacy

Part of the issue with retirement planning and investing, experts say, is that Americans aren’t equipped with much financial education since most states don’t require financial literacy classes for high school students.

As of 2020, 21 states required high schools to teach financial literacy, and 25 states required a high school economics course, according to the Council for Economic Education.

Each year, Americans graduate high school without knowledge of basic life skills like how to keep a budget, file taxes, open and maintain a bank account and save for retirement, according to Bonaparte.

The U.S. ranks 14th in the world for the percentage of financially literate adults, with only 57% of them meeting that standard, according to Standard & Poor’s Global Financial Literacy Survey.

Young investors are drawn to speculativ­e investment­s

The pandemic has been a boon for speculativ­e corners of the market like cryptocurr­encies, with 68% of owners having possessed it for less than a year, according to Harris Poll.

And much of that is ownership comes from young investors. Overall, just 13% of Americans own cryptocurr­ency, but among millennial­s that number is far higher, at 25%.

Younger investors need money to buy a house or a car, or they want to get married or travel. But some of them saddled with debt or low-income jobs aren’t setting themselves up to invest for the next 50 years. They’re doing it for just the next three or four years to cover shortterm needs, pushing them to buy speculativ­e assets like cryptocurr­ency, says Bonaparte.

“The fear of missing out is huge,” Bonaparte says. “You can buy cryptos because they have a good run sometimes, but you can’t have your entire portfolio in speculatio­n.”

“Young Americans who are investing for the first time may be having fun making money, but we really haven’t had an extended economic downturn or bear market,” Sheldon said.

“Under those circumstan­ces, younger investors might feel differently about taking risks and their decision-making may certainly change if the markets weaken for a period of time,” he said. “They don’t really teach financial literacy in school, but they should.” Ross agrees.

“I have yet to meet a billionair­e who made their billions from day trading,” Ross says. “The greatest investment is education.”

Contributi­ng: Craig Harris, USA TODAY

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