DIANA YUSUFOV

Owner and Lead Microblading Artist, GÄDIS Beauty Studio

What is the inspiration behind GÄDIS Beauty Studio – How did you get here?

Like most business owners, my personal story has provided me constant motivation and shaped the path I’ve chosen. At age 5, my family immigrated to the U.S. from Azerbaijan, and I grew up watching both of my parents work extremely hard to start and manage businesses. Entrepreneurship felt inevitable. I felt blessed to attend college and graduated with a bachelor of business administration from UW-Milwaukee, but knew I was holding myself back from my true dream of becoming an artist. As a lover of all things beauty, I enrolled in an esthetics program to receive licensing for brows – the rest is history! Simultaneously, I personally was glowing up in a big way. It’s as if the business was the result and celebration of my journey through a challenging chapter in my early 20s. GÄDIS

(pronounced “goddess”), reflects what I felt inside and expresses that to the clients we serve.

GÄDIS Beauty Studio specializes in permanent makeup services such as microblading and powder brows, lip blush, eye liner and more to come, along with other essential aesthetic services such as makeup, skin care, lash extensions and organic airbrush tanning.

What makes the GÄDIS Beauty experience unique?

We’re big on vibes. Relationships and energy are everything. You feel it when you walk in the studio. While providing exceptionally high-quality service that transforms our clients is everything, having fun is a close second. We feel like family, and we celebrate our clients and each other.

The future of GÄDIS looks bright. What’s next?

As we expand, it’s rewarding to bring business and opportunities to the community that raised me, including multiple projects beyond the scope of the studio, and to create educational opportunities for youth exploring career paths in the trades that align with their gifts and passions.