Modern Healthcare

Median values for key metrics, fiscal 2018


Note: Percentage­s are rounded. Figures are self-reported from healthcare institutio­ns responding to the AHP 2019 Report on Giving Survey. Calculatio­ns and metrics are based on these results. NFR=net fundraisin­g returns (gross funds raised-total fundraisin­g expense); ROI=return on investment (gross funds raised/total fundraisin­g expenses); CTRD=cost to raise a dollar (total fundraisin­g expenses/gross funds raised); FPDE=funds raised per direct FTE.

*High performer figures and metrics are calculated based on the AHP’s list of top 50 performers in healthcare fundraisin­g in 2018.

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