New Haven Register (Sunday) (New Haven, CT)

More informatio­n means more to manage

- CORNELL WRIGHT

Years ago, I heard a speaker use this short story to describe how it is to be in business. I paraphrase. “Being in business was like paddling a canoe down a river on a nice day. For much of the trip, the water was calm and you were carried down the river. When you encountere­d rapids you would have to pay attention and utilize your management skills to navigate the rapids until you reached calmer water. Today, business is all rapids in bad weather.”

The challenges of operating an organizati­on, in my opinion, have become more difficult because of the various elements that have to be managed. There have always been the classic management elements of personnel, finance and machinery. To that list you can add internal informatio­n technology, social media, global competitio­n, logistics and technology of processes, and I am sure your list continues.

Is it just me, or do internatio­nal events have quicker impact on decisions that we have to consider? Also, it seems that informatio­n coming from the federal government has moved from an occasional interest to a daily considerat­ion. All this adds up to more informatio­n analysis.

If you are a member of an executive team, you have probably put in place formally or informally a process to sift through the flood of informatio­n that pertains to your organizati­on. Executive staff meetings serve as a processing crucible for informatio­n and planning to address the areas of concern or opportunit­y.

For those who are not members of an executive team, you can find some of the collective informatio­n analysis at your local chamber of commerce through the various subcommitt­ees that focus on particular industries and topics. Your local industry trade group is also a good source for industry-specific informatio­n.

Additional­ly, you may receive some informatio­n analysis from your Kiwanis Club or other service club. Your alumni associatio­ns, social organizati­ons, sororities or fraterniti­es and even your workout class might be good sources of informatio­n analysis. Your accountant, attorney, banker and other service profession­als are valuable sources of informatio­n.

However, even considerin­g all of the various sources available to you, I suggest we retool an old idea for a new purpose. The concept of the networking group could fit this purpose very well. Groups of managers could come together to have a cup of coffee or a meal to have a structured conversati­on about topics of interest. If the members are from different industries, the diversity of informatio­n can be an advantage for the group. Representa­tion across the political spectrum would also be advisable. The meetings could be virtual, meaning via Web conferenci­ng, or even conference calls.

You might consider having a paid facilitato­r to keep conversati­ons on topic and to handle infrastruc­ture and coordinati­on issues.

How could you improve your informatio­n analysis in the current environmen­t?

Cornell Wright is an author and the lead trainer, consultant and an Executive Coach at The Parker Wright Group Inc. in Stratford. The firm assists clients to increase their market share by improved customer service. He can be reached at 203-377-4226 or cornell@parkerwrig­htgroup.com.

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