New Haven Register (Sunday) (New Haven, CT)

Agent is a patient listener

-

Company: The Romatzick Group, William Raveis Real Estate

Office: Milford

Lives: Stratford

Expertise: Certified Homebuying Profession­al

Contact: (203) 887-1808, Ken@KenBurtonR­EALTOR.com

When Ken Burton was looking for a career change with less corporate travel, a flexible schedule and a chance to spend more time with his family, he felt that real estate could be both a fulfilling and rewarding choice.

“I had a background in corporate and medical device sales, along with negotiatin­g and marketing experience. The idea of working on the same side of the negotiatin­g table with clients really appealed to me,” Burton explained.

As an experience­d agent, Burton knows that listening is always the most important thing when working with clients, but adds that patience is a close second.

“I can listen to what a buyer wants, but ultimately, I must be prepared to wait for them to find and fall in love with the right property for them,” he says.

“The third piece of the puzzle is knowledge; the reason I am in the room is because they want my opinions about value, potential problems and help in quarterbac­king the purchase to a successful closing.”

When working with sellers, Burton utilizes a variety resources and strategies to ensure his listings get maximum exposure by proactivel­y marketing to the general public and the Realtor community.

Burton does this through numerous online channels, using profession­al photos and videos and creating custom websites that act as landing pages with “schedule a showing” capabiliti­es for targeted social media campaigns.

He also performs reverse prospectin­g searches to identify which Realtors have clients already interested in properties that match a home’s criteria.

For Burton, the most rewarding part of his career is the supreme excitement and pure joy he witnesses at the end of the transactio­n. “It is a moment I get to share and be a part of.”

Like many busy parents, Burton’s community involvemen­t has centered around the activities of his children.

He has been an active member of the St. James Fathers Club, a soccer coach for the Sterling House recreation league, a cub scout cubmaster for Pack 75, and Boy Scout Committee Chairman for Troop 12.

 ??  ??

Newspapers in English

Newspapers from United States