New York Magazine

FOR THE WHOLE FAMILY

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WILLIAM MARSHALL, Benswic, 2473 Frederick Douglass Blvd., first fl.; benswic.com instead of encouragin­g unrealisti­c goals or “beach body in 30 days” types of quick fixes, Benswic owner William Marshall zeroes in on clients’ individual strengths and weaknesses in four key areas of fitness: strength, cardio, balance, and core. “William’s goal is for you to have a working body into old age, for you to be an athlete your entire life,” says human-rights activist Idalin Bobé, who says she feels stronger and more flexible after a year of working out with Marshall. In addition to private ($80) and small-group ($65) training sessions for adults, Benswic offers youth programs, including track and soccer summer camps and afterschoo­l athletic-training classes. And his business is truly family-run, with Marshall’s wife, Shavon, teaching dance classes and the couple’s oldest daughter, Bryana, working as a trainer and management assistant.

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