New York Magazine

For “Packaging That Rivals Tiffany”

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GIFTED, 717 Forest Ave., Staten Island; giftedshop­ny.com

it’s not a toy store per se—“just the cutest indie gift shop that sells unique and totally-not-run-of-themill toys and gifts for kids,” according to Melissa Chapman, the blogger behind The Staten Island Family. Longtime customer and grandmothe­r of five Kate O’Shea appreciate­s the store’s selection of imported toys, especially the small wooden ones from German company HABA, which she loves to give as stocking stuffers to her grandsons. “They were unique, really,” she says. And the in-store packaging elevates the gifts even further, says New Jersey resident and mother of two Rosa Leonetti: “The packaging rivals Tiffany, with the signature blue boxes with the brown ribbon cascading off the side. No one presents a gift like this shop. A $10 gift presents like a $50 gift by the time the owner is done wrapping it.”

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