Cam, Odell excel at losing sponsors, fans

Cam Newton is a fair reflection, or at least refraction, of the modern NFL star. He has no selfawareness deeper or beyond than the moment.

Of course he was dropped by Dannon yogurt as a TV commercial spokesperson after his petty, mocking and backward sexist response to a female reporter who asked a good question about the routes run by receiver Devin Funchess.

Dannon, after all — if Newton was unaware — is heavily reliant on female customers.

That brings us to Odell

Beckham Jr., who, despite — or because of — his stupid, counter-productive, me-first conduct, has endorsement deals with Verizon, Head & Shoulders, Pepsi and Nike.

“Other than Nike,” writes reader Doug Pic

ciano, “how do the other three feel about being represented by a peeing human dog?”

Picciano, by the way, claims to have been a Giants fan since he was 8, 58 years ago. Past tense. The Giants’ continued inability to end the allabout-me, damn-the-team behavior of Beckham, among others, has ended that relationship, under the heading, “Enough Is Enough.” Throughout NFL fandom, he isn’t alone. Hardly.

With the Yankees back in the postseason, so is the price-gouging.

Parking in the Yankees’ lot, a gulping $35 during the regular season, is now $50.

Bleacher seats to Tuesday’s wild-card game were swollen from a regular season $17-22 to $101 a ticket, plus a $6 per ticket “convenience fee” and another $3.30 tack-on. Thus one bleacher seat cost $110.30.

It has come to this: Last Sunday, during Jaguars-Jets on CBS, a short Jacksonville punt return was made even shorter when Arrelious Benn was flagged for a blockin-the-back on the Jets’ Marcus Williams, who wears dreads.

Analyst James Lofton: “If you can read the name on the back of the jersey,

or see the dreadlocks, you shouldn’t block him.”

Lofton’s analysis was both correct and clever. But ... reader Ofori Perry asks: “Gotta wonder, though, if a white announcer made the same comment, would there be a race-based protest?”

Over what? What Lofton saw, he said. And it was indisputably and applicably true. Except ...

Except, these days, you never know. A white announcer likely would be disinclined to speak such an obvious, practical truth for fear of racial backlash. Crazy, but true. And that Perry was even moved to ask the question — and that you never know — tells plenty about the bag we’re in.