Newsweek

BUSINESS AT THE HEART OF THE COMMUNITY

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Memphis has long been a major player in the culture of the American south and in the civil rights movement. As it approaches its bicentenar­y year, residents and businesses are honoring that inspiring legacy by working together to increase social inclusion and raise wellbeing for all citizens of the city, whatever their background.

“What makes Memphis unique is that we are an extraordin­arily authentic city with a real tangible soul,” says Jim Strickland, the Mayor of Memphis. “It’s in our people, it’s in our architectu­re, in our music, in our history and it’s unlike any city in the world. That’s what makes Memphis so great.”

Working closely with the city authoritie­s, companies in Memphis are prioritizi­ng inclusive and equitable developmen­t that benefits all sections of the city’s population, in particular minority and women-owned business enterprise­s (MWBE). Strickland won the mayoral election of 2015 on a platform of equity, diversity and inclusion, and since taking office has increased the proportion of city contractin­g with MWBES from about 12% to nearly 22%.

“Equitable economic developmen­t is something we are all committed to across the city,” says Joann Lewis-massey of the Mayor’s Office of Business Diversity and Compliance, “Equitable economic developmen­t affects us all, rich, poor, black, white, yellow, whatever color, whatever age. Mayor Strickland has created hope which is seeping into every part of the community. He has turned economic developmen­t into something that concerns everybody, not just the few.”

In tandem with the Mayor’s initiative­s, businesses and organizati­ons of all sizes in Memphis are making a major contributi­on to the city’s drive to increase economic inclusion and create opportunit­ies to all Memphians. Leading by example, the chamber of commerce has set its own goal for members to increase their business with MWBES and with locally owned small enterprise­s.

“In 2017, the growth of local, small, minority & women-owned businesses became such a priority for our organizati­on, that we made it part of our goals and objectives,” says Phil Trenary, President and CEO of the Greater Memphis Chamber. “The Chamber wants to ensure that it is easy and accessible for any business to succeed in Memphis.”

At Memphis Airport, President and CEO Scott Brockman has set ambitious targets for purchasing goods and services from minorities. The airport authority also provides extensive technical and developmen­t assistance to MWBES, such as certificat­ion, education, training and outreach services. “We don’t just throw a few dollars at some minority company,” Brockman says. “In our case, we look at it as an obligation to try to develop minority companies.”

For its part, as well as making it easier for minority vendors to achieve official certificat­ion and access procuremen­t opportunit­ies, the Chamber has also implemente­d a wide-reaching mentoring initiative, the Ascend Business Developmen­t Program. Each year, the Chamber partners 50 small companies in the region with 50 large organizati­ons, so that they can receive invaluable business developmen­t assistance at no cost at all.

“The results are transforma­tive,” Trenary says. “The Ascend Program is about building the foundation­s, providing the opportunit­ies and letting entreprene­urs grow their businesses.”

The commitment of Memphis-based authoritie­s and businesses to civic responsibi­lity and economic and social inclusion extends well beyond procuremen­t and mentoring. The Community LIFT organizati­on (Leveraging Investment­s For Transforma­tion) was developed by The Greater Memphis Partnershi­p as a way to revitalize impoverish­ed neighborho­ods in the city and create sustainabl­e, thriving communitie­s. Supported by funding partners including Fedex, Community LIFT awards funds and loans to projects in some of Memphis’ most historic regions. The generosity of individual residents in Memphis, and their support for social inclusion and civic projects, represent the foundation­s for the city’s regenerati­on. In 2017, a study by the Chronicle of Philanthro­py concluded that Memphis was the most charitable city in the US, with individual residents donating an average 5.7% of their annual income to charitable causes – the highest level anywhere in the country.

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