- —K.R.

Social media juggernaut Tiktok is poised to continue its meteoric rise in 2022, by surpassing an expected 1.5 billion users, according to a report by App Annie, a mobile data and analytics research company. The app’s quick ascension to cultural purveyor beats out the timeline of rivals Instagram and Facebook—despite some places, like India, banning its usage and other platforms adding short video content features similar to Tiktok’s own offerings. Still, Tiktok’s ability to serve up a never-ending cycle of videos highly attuned to each user’s interests keeps them on top and ensures you will see far more inane, ridiculous and hilarious challenges like 2021’s now-banned milk crate one, which saw users stacking the plastic bins to form a staircase of sorts that inevitably gave way beneath them, sometimes causing serious injury.

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