Orlando Sentinel

The largest shareholde­r in SeaWorld, the Blackstone Group, sells its 21 percent stake to a Chinese company.

Blackstone Group, largest shareholde­r, sells its 21 percent

- By Sandra Pedicini and Kyle Arnold

Investment firm Blackstone Group has sold its 21 percent stake in SeaWorld to a Chinese company.

The deal with Zhonghong Group gives SeaWorld a path into the growing Chinese tourism market and a partner with experience in themepark developmen­t there.

Zhonghong Group will buy the stock at $23 per share, Orlando-based SeaWorld Entertainm­ent Inc. announced Friday. The stock had closed at $17.31 Thursday and rose before Friday’s opening bell to $19.69. Zhonghong is paying a 33 percent premium on Thursday’s closing price. SeaWorld also agreed to a deal with its new, largest shareholde­r for licensing and consulting deals for themepark developmen­t in China. Two Zhonghong executives will join SeaWorld’s board.

“SeaWorld’s future is brighter than it was two days ago,” said Dennis Speigel, president of the Internatio­nal Theme Park Services trade group. “You already have Disney in China as well as Universal; now you have SeaWorld.”

The world’s most populous country and second-largest economy has been a popular target for theme-park companies in recent years. Disneyland Shanghai opened in June and Universal is working on a park near Beijing in partnershi­p with several state-owned companies. There are more than 100 theme-park projects in the works in China from both Chinese and foreign investors, Spiegel said.

It’s unclear whether killer whales and other marine mammals could be a part of an expansion into China. China has 39 marine mammal parks, including massive attraction­s such as the Chimelong Ocean Kingdom near Hong Kong, according to a Washington Post report. Speigel said animal welfare isn’t a mainstream issue yet with Chinese consumers.

“The baggage that comes with the PETA and the animal activists really hasn’t really rooted in China,” he said.

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