STORE FRONT

WHEN THE HEAT IS ON, TURN UP THE COOL FAC­TOR AT THESE FOUR NEW PHILADEL­PHIA RE­TAIL­ERS.

Philadelphia Style - - Contents - BY SARAH JOR­DAN

When the heat is on, turn up the cool fac­tor at these four new Philadel­phia re­tail­ers.

JUMP FOR JOIE

Laid-back boho chic is the look of this South­ern Cal­i­for­nia brand that opened its doors this spring at the King of Prus­sia Mall. Joie’s CEO, Jack Sch­we­fel, says King of Prus­sia is “an ob­vi­ous choice for us. It’s one of the coun­try’s great­est shop­ping des­ti­na­tions.” With white oak floors, cool gray walls, and vin­tage dé­cor, the store’s re­laxed vibe suits the un­der­stated cool-girl mer­chan­dise. Joie, un­der the di­rec­tion of owner Serge Azria (who also founded Cur­rent/el­liott and Equip­ment), is brim­ming with su­per wear­able sum­mer sta­ples for women. King of Prus­sia Mall, 484-690-9836; joie.com

ON THE MARC

Leave it to Ger­man en­gi­neer­ing to bring us fash­ion with a com­mit­ment to in­no­va­tive tech­nolo­gies (3-D knit­ting for sweaters, coats, and skirts). Marc Cain, a Ger­man-based com­pany with stores around the globe, has ar­rived on our shores and opened its sleek, min­i­mal­ist-chic bou­tique this past May. Stephen Belfer, man­ag­ing di­rec­tor of Marc Cain USA, cites the mall’s “el­e­vated shop­ping ex­pe­ri­ence” and high-end ameni­ties, like valet park­ing and concierge ser­vices, as a few of the rea­sons MC chose King of Prus­sia as its first Philly-area lo­ca­tion. On trend, Marc Cain of­fers a ga­mut of fes­tive mix-and-match, ca­su­alchic sep­a­rates: silk blouses, em­bel­lished bomber jack­ets, plat­form san­dals, large hats, and leop­ard­printed ev­ery­thing. King of Prus­sia Mall, 610-4927835; marc-cain.com

ALL ABOUT THE BEN­JAMINS

Those who suf­fer for their stilet­tos and no-sup­port gladiator san­dals know Ben­jamin Lovell is the place to go when it’s time to pam­per your feet. Stop into the re­cently opened Old City store to check out san­dals and shoes for women and men, in­clud­ing Pikoli­nos, Olukai, Vionic, Fly Lon­don, Taos, and

Birken­stock. Gen­eral man­ager John Holden says, “We’re ex­cited to show­case our per­sonal fit­ting ser­vices and amaz­ing se­lec­tion at this new lo­ca­tion—not only to our loyal Philly cus­tomers, but also Old City’s res­i­den­tial clien­tele and the vi­brant tourist pop­u­la­tion.” 60 N. Third St., 215-2381969; blshoes.com

IF THE SHOE FITS

Ecco’s founder, the late Karl-heinz Toos­buy, was once hailed by Forbes mag­a­zine as the “man for all bunions.” The Dan­ish shoe com­pany, es­tab­lished in 1963, opened a bou­tique this spring at the King of Prus­sia Mall. Chris Daiss, Ecco’s di­rec­tor of re­tail op­er­a­tions, is de­lighted with the lo­ca­tion in the new ex­pan­sion cor­ri­dor sur­rounded by other lux­ury re­tail­ers. The se­lec­tion is stocked with loafers, sneak­ers, and san­dals for men and women that are good right out of the box—no break-in pe­riod re­quired. Also, Ecco is win­ning high marks for its golf shoe sported by Ernie Els and Fred Cou­ples. King of Prus­sia Mall, 610-3120173; ecco.com

THOSE WHO SUF­FER FOR THEIR STILET­TOS KNOW BEN­JAMIN LOVELL IS THE PLACE TO GO TO PAM­PER YOUR FEET.

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