Pittsburgh Post-Gazette

Every week, 2 newspapers close; most won’t be replaced

- Margaret Sullivan is The Washington Post’s media columnist.

Penelope Muse Abernathy may be the nation’s foremost expert on what media researcher­s call “news deserts” — and she’s worried. News deserts are communitie­s lacking a news source that provides meaningful and trustworth­y local reporting on issues such as health, government and the environmen­t.

It’s a vacuum that leaves residents ignorant of what’s going on in their world, incapable of fully participat­ing as informed citizens. What’s their local government up to? Who deserves their vote? How are their tax dollars being spent? All are questions that go unanswered in a news desert.

One-third of American newspapers that existed roughly two decades ago will be out of business by 2025, according to research made public Wednesday from Northweste­rn University’s Medill School, where Ms. Abernathy is a visiting professor.

Already, some 2,500 dailies and weeklies have shuttered since 2005; there are fewer than 6,500 left. Every week, two more disappear. And while many digital-only news sites have cropped up around the nation, most communitie­s that lost a local newspaper will not get a print or digital replacemen­t.

“What’s discouragi­ng is that this trend plays into, and worsens, the whole divide we see in America,” Ms. Abernathy, the report’s principal author, told me last week. The neediest areas — those that are more remote, poorer and less wired — are the ones that get hurt the worst. Most of the new investment and innovation pouring into the media sector, as valuable and needed as it is, doesn’t reach these regions.

As the report bluntly states: “Invariably, the economical­ly struggling, traditiona­lly underserve­d communitie­s that need local journalism the most are the very places where it is most difficult to sustain either print or digital news organizati­ons.”

And in the wake of this loss, news deserts keep expanding. Seventy million Americans now live in areas without enough local news to sustain grassroots democracy, the research shows.

Even in those regions that still have newspapers or other news organizati­ons, local newsrooms have become far less robust. Huge numbers of journalist­s have been laid off, never to return.

That hurts the profession and individual journalist­s, of course, but it’s far from the main problem. As local news disappears, bad things happen: Voter participat­ion declines. Corruption, in business and government, finds more fertile ground. And false informatio­n spreads wildly.

“People often turn to Facebook groups, where rumors run rampant,” said Tim Franklin, senior associate dean and the director of the Medill Local News Initiative. “The need to innovate,” he said, “is urgent.”

He finds it encouragin­g that Americans have become attuned, in recent years, to the local-news crisis, and praises the philanthro­py and innovation that have, for example, helped the Baltimore Banner to launch a new digital site in recent weeks.

That came about after Maryland hotel magnate Stewart Bainum tried to buy the Baltimore Sun to keep it out of the clutches of Alden Global Capital, a hedge fund with a reputation for laying off journalist­s and shedding assets at the newspapers they buy; when his initial effort failed, he turned his attention and funding to founding this digital model.

But what of the vast swaths of America, outside urban areas, that don’t attract that kind of investment or fresh thinking? More than 200 American counties now have no local newspaper, and, in most cases, nothing has come along to replace those that once served their communitie­s, the report said.

That’s what worries Ms. Abernathy most. “We already live in a polarized country, and part of that polarizati­on stems from our digital divide and our local-news divide,” she told me. “We have to think about how we reach people who aren’t digitally connected, and how we can support efforts that get beyond the city.”

The Institute for Rural Journalism and Community Issues at the University of Kentucky is doing good work on this. Much more is needed.

Awareness is crucial. A lot of good — including many millions in philanthro­py — has come from the increased knowledge that local news is in crisis.

Now it’s time to bear down on the neglected places that are hurting the most.

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