Az­imut Yachts

Power & Motor Yacht - - LEADERS OF THE INDUSTRY -

PMY: How have your cus­tomer de­mands shifted in re­cent years?

GIO­VANNA VITELLI: The con­cept of lux­ury has been go­ing through an im­por­tant process of change. De­sign (and fa­mous de­sign­ers) is mas­sively in­flu­enc­ing the cus­tomers’ choice. There­fore today we are of­fer­ing lux­ury yachts pro­vid­ing a sense of so­phis­ti­cated el­e­gance ex­pressed through a re­fined and un­ex­pected ar­chi­tec­ture, with spe­cial at­ten­tion to pre­cious and hand­crafted de­tails so to cre­ate a unique style. In or­der to ex­ploit this new sense of lux­ury, we started work­ing with fa­mous and tal­ented de­sign­ers com­ing from lux­ury real es­tate who brought to yachts in­te­ri­ors a sig­nif­i­cant twist with their touch of moder­nity, fresh­ness and in­no­va­tion. At the mo­ment, we have an on­go­ing col­lab­o­ra­tion with Achille Sal­vagni and Vin­cenzo De Cotiis. Sal­vagni is rec­og­nized as one of the most so­phis­ti­cated and in­no­va­tive de­signer. He was se­lected by the mag­a­zine

ADCol­lec­tor as one of the 100 best de­sign­ers in the world and is mem­ber of ElleDé­cor’s A List, while De Cotiis pro­poses an in­no­va­tive ap­pro­pri­a­tion of sal­vaged and re­claimed ma­te­ri­als, jux­ta­posed with new, pre­cious ma­te­ri­als, thus cre­at­ing an unique and orig­i­nal style. He re­cently got wide me­dia cov­er­age in

ADCol­lec­tor’s De­sign Is­sue.

PMY: How im­por­tant is in­no­va­tion in the mar­ket you com­pete in?

GIO­VANNA VITELLI: In­no­va­tion is a more and more cru­cial topic in the yacht­ing in­dus­try. Clients ex­pect to be of­fered brand new prod­ucts ev­ery year and Az­imut Yachts has one of the widest ranges in the mar­ket, es­pe­cially con­ceived to re­spond to the fast chang­ing re­quire­ments of own­ers. Yet in­no­va­tion is not only a mat­ter of de­sign and nov­el­ties, but it also con­cerns the abil­ity to de­velop a whole set of en­gi­neer­ing sys­tems stud­ied to in­crease the com­fort on board: Noiseab­sorbent ma­te­ri­als, dif­fer­ent hull shapes, mir­rored glaz­ing on the hulls and spher­i­cal glasses, so­phis­ti­cated sys­tems for on-board mon­i­tor­ing, etc. Fur­ther­more, Az­imut yachts are born with a level of cer­ti­fi­ca­tions that puts them at the top of their re­spec­tive cat­e­gories: Start­ing from the smaller mod­els, our yachts are CE and NMMA, in com­pli­ance with the safety reg­u­la­tions is­sued by the two most im­por­tant in­sti­tu­tions world­wide. For the Grande Col­lec­tion yachts, cus­tomers can re­quest the cer­ti­fi­ca­tion in R.I.N.A. Class.

PMY: Con­struc­tion meth­ods seem to be im­prov­ing ev­ery year; what is your com­pany do­ing to im­prove boat con­struc­tion?

GIO­VANNA VITELLI: Az­imut Yachts has played a pi­o­neer­ing role in the use of car­bon fiber, which can cur­rently be found in sev­eral prod­ucts in our range, from the brand’s small­est 16 meter yacht to the Grande 35 Metri flag­ship. The me­chan­i­cal prop­er­ties of car­bon com­pos­ites trans­lates into car­bon lam­i­nated parts that are lighter, al­low­ing the space avail­able to be in­creased while main­tain­ing the same weight, in such a way as to de­liver im­proved per­for­mance at sea com­bined with un­prece­dented com­fort on board. De­pend­ing on the resins used, weight sav­ings range from 20% to 40%, up to nearly 50% in some cases. The light­ness of car­bon fiber has been ex­ploited to de­sign much big­ger vol­umes and out­door deck ar­eas, with­out af­fect­ing the length of the yacht and its over­all weight. This main­tains the cor­rect weight dis­tri­bu­tion and cen­ter of grav­ity, and there­fore the yacht’s static and dy­namic sta­bil­ity. Car­bon is used most ex­ten­sively in the boat’s up­per­most parts (the su­per­struc­ture, fly­bridge and hard top), while in the hull, lo­cal re­in­force­ments are ap­plied where nec­es­sary. The know-how gained by Az­imut Yachts in re­cent years is a key as­set for the com­pany, re­quir­ing ma­jor in­vest­ments in de­sign and process en­gi­neer­ing.

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