Catchy name doesn’t cut it

Rappahannock News - - NEWS -

The busi­ness name An­tique Ta­bles Made Daily “has been re­ally good to me for 35 years,” says com­pany founder Tom Van Fange, but as he puts it younger peo­ple to­day have an aver­sion to the word “an­tique.” In­stead, he ex­plains, “they want that mod­ern ‘Ikea’ look.” So fac­ing a “dwin­dling num­ber of or­ders,” Van Fange now works solo and his Sperryvill­e wood­work­ing shop — its an­tique look-alikes fea­tured ev­ery­where from South­ern Liv­ing to NBC’s The Tonight Show — is up for sale. But that’s not to say he’s go­ing out of busi­ness. Von Fange plans to keep his show­room across Route 211 and “I still love build­ing fur­ni­ture. We had a [great] week­end, $6,500 in or­ders, like ev­ery week­end used to be.” Still, af­ter all these years, he plans to change the name An­tique Ta­bles Made Daily — “a new name, new look,” he fore­sees. Some­thing with­out the word “an­tique” in it.

BY JOHN MCCASLIN

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