WayForth mov­ing ser­vices firm makes fifth ac­qui­si­tion in a year

Richmond Times-Dispatch - - BUSINESS - BY JOHN REID BLACK­WELL jblack­well@times­dis­patch.com (804) 775-8123

WayForth, a Rich­mond­based com­pany that helps peo­ple man­age mov­ing with such ser­vices as de­clut­ter­ing and pack­ing, is ex­pand­ing again with its fifth ac­qui­si­tion in a year.

The com­pany said Thurs­day that it has ac­quired Let’s Move, a provider of pro­fes­sional move man­age­ment ser­vices in the Bal­ti­more and Washington, D.C., ar­eas.

Terms of the deal were not dis­closed.

The deal fur­ther so­lid­i­fies WayForth’s po­si­tion as the largest pro­fes­sional move man­age­ment firm on the East Coast and likely the largest in the na­tion, in what is a mostly frag­mented $30 bil­lion mar­ket for home tran­si­tion ser­vices.

“It re­ally deep­ens and en­hances our foot­print across the Mary­land, Vir­ginia and Washington, D.C., area, all the way into Delaware and the Eastern Shore, in terms of ser­vice cov­er­age,” said Craig Shealy, WayForth’s co-founder and CEO.

“The Let’s Move team, out­side of us, were the largest move man­age­ment or­ga­ni­za­tion on the East Coast,” he said.

The com­bi­na­tion of the two com­pa­nies was a good strate­gic and cul­tural fit, said Pete Shrock, co-founder and chief peo­ple of­fi­cer of WayForth.

Let’s Move, founded in Ful­ton, Md., in 2006, has worked with more than 7,000 clients.

Let’s Move founders Kim­berly McMa­hon and Al­li­son Pihl are be­com­ing eq­uity in­vestors in the com­bined busi­ness. They will have newly cre­ated lead­er­ship roles with WayForth.

McMa­hon will be WayForth’s chief op­er­at­ing of­fi­cer, and Pihl will be se­nior vice pres­i­dent of cor­po­rate de­vel­op­ment and strat­egy.

Let’s Move has 90 em­ploy­ees who will re­main with the com­bined com­pany, bring­ing WayForth’s to­tal em­ploy­ment to about 320.

WayForth was founded in 2016 as Legacy Nav­i­ga­tor. The com­pany changed its name to WayForth this past Jan­uary as part of a re­brand­ing.

The ser­vices pro­vided by the com­pany in­clude de­clut­ter­ing, stag­ing, pack­ing, sort­ing, floor plan­ning and stor­age, mostly tar­get­ing se­niors tran­si­tion­ing to smaller res­i­dences.

WayForth had pre­vi­ously ex­panded with an ac­qui­si­tion in March of Gaithers­burg, Md.based TAD Re­lo­ca­tion and TAD Trans­port, which help se­niors tran­si­tion to se­nior liv­ing com­mu­ni­ties, con­dos, apart­ments and smaller homes.

In a sep­a­rate deal in March, the com­pany also ac­quired Door to Door So­lu­tions, an­other Rich­mond-based move man­age­ment firm.

In 2018, WayForth ac­quired two other firms in the in­dus­try: Mov­ing So­lu­tions of Haver­town, Pa., and Chaos to Calm of Char­lotte, N.C.


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