Robb Report (USA)

TESTED PREP

- Josh Condon

“I feel like I’ve been auditionin­g my whole career for this,” says Michael Bastian of his new job as creative director for Brooks Brothers, the 203-year-old stalwart of American preppy style. Indeed, with his eponymous label, launched in 2006, Bastian often seemed to be riffing on a sleeker, sexier, more adventurou­s version of the

Brooks Brothers world. No surprise, then, that his first order of business was to rework the mothership’s most iconic and beloved piece, the oxford-cloth buttondown shirt.

With its just-under $90 price tag, you can spend more on socks from some labels, but the appeal of the brand’s OCBD, as the style is known in menswear circles, is authentici­ty, since Brooks Brothers invented the category.

That’s a lot of history to draw from, but Bastian’s version is a casual revolution of precise details: heavier fabric, a shorter, roomy fit with a wider sleeve and a collar roll that’s somehow more elegant despite the shape remaining unchanged. (The secret, Bastian confides, is actually collar-button placement: “If you don’t get it exactly right, you won’t get that perfect curve, like a violin.”) The chest pocket is back and the cuff shirring stays while the various fits and dress-shirt sizing are gone—a single model now comes in S, M, L, etc.—though there’s good news for obsessives who want the updated look, but cut just for them: “Custom shirting,” Bastian says,“is coming soon.”

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