Barns­ley inks shoot­ing sport deal with Beretta

The man­u­fac­turer pro­vides 45 guns for the re­sort’s program.

Rome News-Tribune - - FRONT PAGE - By Doug Walker [email protected]

Barns­ley Re­sort in Bar­tow County sig­nif­i­cantly up­graded its shoot­ing sports en­vi­ron­ment through a part­ner­ship with Beretta and the High Ad­ven­ture Com­pany. As of Jan. 1, Beretta has at­tached its name to both the up­land bird hunt­ing and sport­ing clays pro­grams at Barns­ley. High Ad­ven­ture Pres­i­dent John Bur­rell said it’s the first time Beretta has ever at­tached its name to a fa­cil­ity like Barns­ley.

“This part­ner­ship is an im­pres­sive and trans­for­ma­tive move for Barns­ley Re­sort,” said Gen­eral Man­ager Shawn Jervis in a news re­lease. “This not only el­e­vates the shoot­ing ex­pe­ri­ence for our cur­rent guests, but it puts Barns­ley Re­sort among the very best hunt­ing des­ti­na­tions glob­ally.”

Bur­rell, who is also a cer­ti­fied wildlife bi­ol­o­gist, calls Beretta a life­style brand.

“It’s not just guns, and Barns­ley is the per­fect place to en­com­pass that life­style brand that Beretta has be­come over the years,” Bur­rell said. “Not only do we have some of the best quail hunt­ing in the south but we also have the two sport­ing clays cour­ses there as well.”

The ini­tial deal is for five years, how­ever Bur­rell an­tic­i­pates a much longer ar­range­ment. Beretta has sup­plied 45 guns to the re­sort for the shoot­ing sports program.

“We’re never go­ing to tell a cus­tomer that he can’t shoot his gun on the prop­erty, but if you get a gun (from us) it’s go­ing to 100 per­cent be a Beretta,” Bur­rell said.

High Ad­ven­ture has com­pletely over­hauled the two 14-sta­tion sport­ing clays cour­ses, one known as the Mine course, where shoot­ers take aim at tar­gets that fly over some of the old baux­ite mines that dot the prop­erty, and a new Rock course. Both fea­ture state-of-the-art Pro­matic ma­chines.

Bur­rell’s com­pany dou­bled the size of the ken­nels for the quail program and has pur­chased two dozen dogs over the last 60 days, in­clud­ing English point­ers and set­ters, English cocker spaniels and Boykin spaniels.

“We were brought in just to bring the plan­ta­tion and the clays course, up to the stan­dards of the rest of the re­sort,” Bur­rell said. His High Ad­ven­ture team hopes to con­vert the old shoot­ing sports store into a lounge for hunters.

“Right now we’re us­ing one of the cot­tages be­cause a lot of these groups would like some pri­vacy. Some­times they don’t want to be in the bar with other re­sort guests and that gives some of these cor­po­rate clients or fam­ily groups a pri­vate setting,” Bur­rell said.

High Ad­ven­ture op­er­ates prop­er­ties all over the world, from Ar­gentina to South Dakota to Hawaii. Bur­rell said a lot of the clients are com­ing to Ge­or­gia now as a re­sult of the ven­ture with Barns­ley.

/ Photo con­trib­uted

A hunter takes aim at quail on the plan­ta­tion grounds at Barns­ley Re­sort.

Shawn Jervis

/ Con­trib­uted

A trio of hunters walk the quail grounds at Barns­ley Re­sort, which has up­graded its quail and sport­ing-clays cour­ses.

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