San Francisco Chronicle

An outbreak of public apologies

- CATHERINE RAMPELL Email: crampell@washpost.com Twitter: @crampell

Move over, kale. The latest dietary craze is crow.

A month ahead of Yom Kippur, statements of atonement, regret and contrition are flourishin­g. “Mistakes were made,” it seems, and have been acknowledg­ed by at least five high-profile actors in the past week — and in first-person, active voice, no less.

First came 21st Century Fox. Last Tuesday, the company not only settled a sexual harassment lawsuit with former Fox News host Gretchen Carlson for $20 million, but it also took the highly unusual step of publicly acknowledg­ing wrongdoing.

In the days that followed, two of Carlson’s former colleagues, Geraldo Rivera and Greta Van Susteren, also publicly apologized for not believing her allegation­s.

In the same week, Gary Johnson, the Libertaria­n Party’s nominee for president, issued a self-deprecatin­g statement of regret and shame for his lapse on “Aleppo” (the war-torn Syrian city) during a TV interview.

And just two days later came a statement of remorse from Hillary Clinton, after she said “half ” of Donald Trump’s supporters belong in a “basket of deplorable­s.”

These statements may not have fully satisfied all injured or insulted parties, and they hardly slowed the Internet outrage machine. But the parade of penitents has been refreshing all the same.

This past week aside, our political and social discourse has usually punished public figures for apologizin­g and treated contrition as evidence of weakness rather than of moral maturity.

Consider, oh, Trump’s entire campaign.

“Whatever you do, don’t apologize,” he advised a Boston Herald columnist in June. “You never hear me apologize, do you? That’s what killed Jimmy the Greek way back. Remember? He was doing OK till he said he was sorry,” Trump added, in a reference to the sports commentato­r fired in 1988 over racist comments.

Though he has one of the world’s great memories, the last time Trump apologized “was too many years ago to remember,” he told the Hollywood Reporter last year. And though a self-described devout Christian, Trump told CNN that he has never asked God for forgivenes­s, in part because, he said, “I don’t do a lot of things that are bad.”

Confronted with innocent errors or more malevolent misdeeds, Trump gaslights, changes the subject or — as with his shameful birtherism campaign — merely announces he doesn’t “talk about it anymore.”

The closest Trump has come to apologizin­g was a vague acknowledg­ment that he has on occasion said “the wrong thing,” though he subsequent­ly declined to specify which things he now identifies as wrong.

While it’s easy to pick on Trump, he is but an exemplar of the #sorrynotso­rry attitude, and far from its sole adherent.

For years, conservati­ves have attacked President Obama for his purported “apology tour.” He has dishonored the United States by attempting to reckon with our checkered past, they say; humility has given way to humiliatio­n.

Embracing this theme, Mitt Romney titled his 2010 book — the literary precursor to his 2012 presidenti­al campaign — “No Apology.”

Even “sorry” itself has become a dirty word.

A bajillion think pieces (and comedy sketches, and ad campaigns) have skewered women’s greater propensity to utter the S-word unprompted. Saying “sorry” is seen as a sign of submission, of inferior social status, of undue sensitivit­y.

Why do Americans so often find apologies — or anything resembling them — so distastefu­l?

An admission of guilt and sympathy could make its bearers liable for painful reparation­s, of course. Hence the reluctance of some doctors to apologize for their mistakes or banks for their misdeeds.

Which means that if you never apologize — to patients, to clients, to homeowners, to voters, to minorities, to other countries — perhaps you never did anything wrong. As Aaron Lazare wrote in his book “On Apology,” the reason some people apologize is to relieve feelings of guilt and shame. But the reason others won’t apologize is to avoid ever suffering guilt and shame.

But it is of course foolish to assume that without remorse, there is no sin.

The recent apologies from media personalit­ies and politician­s were no doubt extracted more by external pressures than internal guilt. Rivera had a book contract rescinded; Clinton risked alienating voters. It is heartening nonetheles­s to see that apologizin­g, rather than doubling down on denial of wrongdoing, is the behavior these figures believe the public will reward. I hope they are right.

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