September 9, 1947 - January 3, 2019
Robert “Bob” Hirschfeld, loving husband, father, and friend, passed away on January 3, 2019. He was 71 years old.
Bob was a San Francisco native who spent most of his life in Alameda. He was a passionate photographer, avid traveler, and selfdescribed computer geek.
Born to Holocaust survivors, Bob attended Lowell High School in San Francisco and received his Bachelor’s Degree in Broadcast Journalism from San Francisco State in 1969, where he was the photo editor of the Daily Gater student newspaper.
He began his career in journalism at Time Magazine, then moved to radio (KCBS, KIOI, and KGO) and television. Bob spent 23 years at KTVU (Channel 2) wearing many hats, including reporter, writer, assignment editor, producer, and operations manager. He also spearheaded the creation of ktvu.com and served as its webmaster during the early days of the internet. After KTVU, he spent two years at TechTV as a reporter and field producer.
He concluded his career with 10 years as a Public Information Officer at Lawrence Livermore National Lab, where the cutting edge science and technology fed his insatiable inquisitiveness. Upon retiring in 2013, he and his wife traveled extensively, enthusiastically documenting all seven continents with vibrant photographs and detailed blogging.
He will be incredibly missed by his wife of 47 years, Joyce, and his daughters, Jenny and Becky (Adam). In lieu of flowers, please consider donating to the Prostate Cancer Foundation at cure. pcf.org.