San Francisco Chronicle

‘Blockchain’ fits it to a Tea


Long Is­land Iced Tea Corp. is chang­ing its name to Long Blockchain Corp., which has ab­so­lutely noth­ing to do with bit­coin fever. Sorry, that’s the liquor talk­ing. OF COURSE it has to do with cryp­tocur­rency, as the com­pany wants to fo­cus more on blockchain tech­nol­ogy, the ledger where the trans­ac­tions are recorded. But it will also con­tinue to run Long Is­land Brand Bev­er­ages, which con­cen­trates on ready-to-drink bev­er­ages.

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