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Sno-Dak News - - Board Messages -

SDN: What are some goals of Di­vas SnowGear and how does the com­pany ex­pect to cater more to the snow­mo­bile industry? DR: One of our main goals is to just spread the word about the brand and bring knowl­edge to women who sled that we have prod­ucts that work for ev­ery woman. We cater to the snow­mo­bile industry us­ing grass­roots mar­ket­ing, print ads, spon­sor­ing rides and events, and also our club/ as­so­ci­a­tion give­back pro­gram that of­fers cash to clubs that par­tic­i­pate. This year we also launched an am­bas­sador pro­gram that has been phe­nom­e­nal in help­ing us achieve our goal! We chose 38 women through­out the US and Canada to rep­re­sent our brand, who are very in­flu­en­tial in their rid­ing area. They also help with trade shows, events, open houses, and rid­ing clin­ics.

SDN: Where can snow­mo­bil­ers find Di­vas SnowGear prod­ucts (high­light in North Dakota as well as list­ing other ways)? DR: We have over 500 re­tail­ers be­tween the USA and Canada. On our Di­ web­site there is a re­tailer lo­cater so con­sumers can zoom in to their state or prov­ince to lo­cate a dealer close to them. SDN: How can our read­ers find Di­vas SnowGear on­line to stay in tune with the lat­est com­pany prod­ucts and news? DR: Di­vas SnowGear is ac­tive on all so­cial me­dia. Face­book, You Tube, Pin­ter­est, Twit­ter, In­sta­gram, Google plus and Blog­ger are all great places to fol­low DSG and stay up to date on new prod­ucts, events we are par­tic­i­pat­ing in, snow re­ports, and give­aways.

Thanks for your time Dani and here’s to wish­ing Di­vas Snow Gear an ex­cel­lent sea­son on the snow!

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