South Florida Sun-Sentinel Palm Beach (Sunday)

Taser buzzes cops when fired

Maker promotes weapon’s ability to alert police if used

- By Peter Holley The Washington Post

In the heart of an emergency, when the body’s fight-or-flight response is fully activated, calling the police is often an afterthoug­ht.

That’s exactly what customers told Axon when the company — which makes Tasers for self-defense and law enforcemen­t —— asked for feedback from people who had used their products.

Their solution: a new Taser that automatica­lly alerts authoritie­s as soon as the weapon is fired.

“When you’re under stress and your focus narrows to getting away from someone, then small details like picking up the phone and calling 911 can escape you,” said Annie Pratt, Axon’s director of consumer products. “We wanted to create a device that doesn’t require people to be in the physical mental state to remember that last step.”

To make that possible, Axon has partnered with Noonlight, a company that makes an app that automatica­lly connects people with emergency services. To connect users with police, the Taser is always paired with Noonlight’s app, officials from both companies told The Post. When the trigger on the TASER Pulse+ is pulled, a beacon on the device communicat­es with the app, which alerts authoritie­s that a likely emergency is unfolding.

Using informatio­n from the app, including GPS, responding authoritie­s have access to the user’s identifica­tion and location, even when someone is fleeing the scene of the incident.

“Everything happens in real time,” said Nick Droege, the co-founder of Noonlight. “We dispatch emergency services and the user is getting text message and a phone call from us so they can explain what’s happened and 911 dispatcher­s are also seeing this informatio­n.”

“We might also have their health informatio­n, which includes informatio­n about allergies and medication use, and their picture from their profile informatio­n,” he added.

If a Taser owner presses the device’s trigger while the safety is on, Pratt said, police aren’t alerted. If customers don’t need assistance from authoritie­s after firing the weapon — or if they’ve mistakenly pulled the trigger — a user can cancel an active alarm by sharing a four-digit code after they receive a text from the company’s dispatcher­s asking them whether they need help.

The Taser Pulse+ has a 15-foot range and is designed to incapacita­te someone for 30 seconds, Pratt said. The device, which includes access to Noonlight, costs about $470, according to Axon.

The company declined to reveal how many individual­s have purchased their Tasers and what percentage of their customers are individual owners versus law enforcemen­t agencies.

Tasers remain controvers­ial because of the physical toll they can exact and a track record that calls into question their effectiven­ess, according to some experts.

“Electronic weapons rarely work all the time,” Ron Martinelli, a forensic criminolog­ist, told CNN in 2015, noting that incapacita­tion can hinge upon where and how both electrical probes strike the body. “Historical­ly, they tend to be about 60 percent effective.”

Droege said his longterm goal is to create technology that completely removes the burden of contacting authoritie­s when someone finds themselves in an emergency situation. To get there, he said, Noonlight will partner with companies that create wearable devices and medical technology that can sense when someone is in physical distress.

In September, Noonlight added a feature to its app known as “automatic crash detection and response.” The app uses an algorithm that taps into a smartphone’s sensors, allowing the platform to measure and detect minuscule changes in the user’s location, motion and force.

For crash detection to work accurately via a smartphone, Droege said, the system relies on the device’s GPS, accelerome­ter and gyroscope, both of which are used for maintainin­g orientatio­n. The app might also tap into sensors such as a phone’s proximity meter or magnetomet­er. The former measures a phone’s proximity to another object and the latter provides the phone with orientatio­n to the earth’s magnetic field.

The sensors are used in conjunctio­n with analytics data from billions of miles of driver data from Zendrive, a company that amasses data about driver behavior, such as aggressive and distracted driving. An algorithm pores over the dual streams of informatio­n, Droege said, noting that the data is regularly updated in hopes of improving the algorithm’s accuracy.

If the sensors detect a sudden change in motion and force indicating that the user has been involved in an accident, the app alerts 911 without any prompting.

“You don’t even have to be driving a vehicle for this platform to work,” Droege said last month.

 ?? COURTESY OF NOONLIGHT ?? A new Taser automatica­lly alerts authoritie­s via an app as soon as the weapon is fired.
COURTESY OF NOONLIGHT A new Taser automatica­lly alerts authoritie­s via an app as soon as the weapon is fired.

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