Sun Sentinel Broward Edition

Warm weather lures paddleboar­d manufactur­er to Boynton

- By Donna Gehrke-White Staff writer

“In Wisconsin, you can only use the boards three, four months out of the year.”

Marco Caporaso, Surfis Inc. president

the lure of year-round warm weather, a manufactur­er of stand-up paddleboar­ds has moved its headquarte­rs to Boynton Beach from Wisconsin.

Surfis Inc. is now operating out of a 7,500-square-foot warehouse at 1914 Corporate Drive. Workers are painting the soon-to-be opened showroom.

The company is starting with six employees and plans to hire 12 within its first year of operation.

Surfis started in 2013 when its parent company, Abatron, based in Kenosha, Wis., began experiment­ing with a new round of resins to make high-quality building restoratio­n products.

At the request of friends in Key West, President and co-founder Marco Caporaso, a chemist, said he experiment­ed with resin to make a paddleboar­d. The finished product brought raves from the friends, and Caporaso said he began making more.

“One thing led to another,” he said. “We realized there was a huge market potential” as paddleboar­ding grew.

The sport is still young with a trade organizati­on, the Stand Up Paddle Industry Associatio­n, started only in 2010. But other paddleboar­ding companies have begun operating in South Florida as the sport spread here. Titan Paddles, for one, got a boost last January when JP Morgan Chase announced that the Dania Beach company was one of 20 from around the nation that won $150,000 grants to im Feeling prove their businesses.

Surfis’ Caporaso thinks his own company will grow in South Florida, selling and making its trademark Whaleback standup paddleboar­ds.

“This is a much better location,” Caporaso said, with Surfis able to test its new paddleboar­d creations yearround.

Plus, there’s a bigger market for the growing stand-up paddleboar­ding sport, he said.

“In Wisconsin, you can only use the boards three, four months out of the year, Caporaso said. “We are excited to have found a home here.”

Boynton Beach City Manager Lori LaVerriere said the

company will fit into her city.

“As a manufactur­er of stand-up paddleboar­ds, Surfis will augment the water activities that are currently offered along our Intracoast­al Waterway and beachfront,” she said in a news release. “The demographi­cs that utilize Surfis outdoor gear and sporting goods align well with our target markets.”

Kelly Smallridge, president and CEO of the Business Developmen­t Board of Palm Beach County, said, “With plenty of waterfront access and with a population that loves water activities, Palm Beach County is the perfect location for this growing company.”

The board helped Surfis move by providing real estate informatio­n, conducting site tours, offering employee recruitmen­t assistance through Career-Source Palm Beach County and establishi­ng connection­s with industry leaders and government officials. Surfis received no financial incentives to move to Boynton Beach, said Elizabeth Arevalo, a spokeswoma­n for the Business Developmen­t Board of Palm Beach County.

Christophe­r Thomson with Cushman & Wakefield brokered the transactio­n.

 ?? CARLINE JEAN/STAFF PHOTOGRAPH­ER ?? Marco Caporaso is president of Surfis Inc., a paddleboar­d company now located in Boynton Beach.
CARLINE JEAN/STAFF PHOTOGRAPH­ER Marco Caporaso is president of Surfis Inc., a paddleboar­d company now located in Boynton Beach.

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