Sun Sentinel Palm Beach Edition

Abuela Mami branching out with coffee brand

- By Johnny Diaz

Abuela Mami, the Miami-based subscripti­on company that mails a box of Cuban-themed treats and goodies each month to customers, is expanding with its own coffee brand.

It will be called Abuela Mami Coffee, an online-based business that will launch early next week.

“It’s 100 percent Arabic bean,” said Kiki Valdes who founded the Abuela Mami subscripti­on company with his brother Humby in 2015.

The coffee label will launch with a medium dark organic roast called “Twilight Miami.” The starting price for a 14-ounce bag is $12.95. For now, the coffee brand will only be available through online orders via AbuelaMami­Coffee.com.

The original business, named after the brothers’ grandmothe­r, delivers various items that call to mind a typical Cuban upbringing.

Items include Cafe Bustelo, dominoes, blocks of guava, espresso cups, saucers and keychains with the Cuban flag and sesame seed candy. Each month, subscriber­s around the country receive an Abuela Mami box filled with the eight to 12 goods. The boxes are akin to care packages or Cuban comfort for Cuban-Americans who live in or outside South Florida.

“It’s something that reminds people of home and as someone who’s lived in other cities I know how it feels,” said Kiki Valdes, a visual artist who grew up in Miami’s Flagami neighborho­od with his brother and lived in New Jersey for a time.

The brothers work with local distributo­rs for the products.

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