The Atlanta Journal-Constitution

Celebritie­s help Duluth roll out survey findings

- By Arielle Kass akass@ajc.com

With $1,700 and four celebritie­s, Duluth purchased star power for a community survey rollout.

The city paid an Olympian, a dancer, a rapper and a boy band singer to record videos through the website Cameo. com to tout the results of a resident survey.

“Bye, bye, bye to the days of unsightly medians and litter, and hi, hi, hi to improved landscapin­g and clean roadways,” former ’N Sync member Lance Bass said on the four-minute video. His listed rate on the website is $249.

Singer Paula Abdul ad-libbed part of her script about housing standards, blowing kisses to her audience. Her going rate is $399.

“May 2021 bring all of you so much love, success, happiness, joy, laughter, abundance and prosperity,” she added. “Love to all of you.”

Olympic gymnast Gabby Douglas — whose fee is listed at $500 — told Duluth residents she knows “all about high standards from my many years in the Olympics.”

“It seems that Duluth just keeps on raising theirs,” she said. “Let’s see how they plan to keep this trend going.”

And actor-rapper Ice T, whose rate is $450, told viewers issues with neighborho­od parking are “messed up.”

“Let’s see what you think are the problem areas and what the city is doing to address them,” he said. “I want to know. Let’s do that right now.”

Duluth spokespers­on Talore

Ruedt said the celebritie­s were chosen to appeal to a wide demographi­c. Feedback has been positive, she said, and it has engaged the community.

The survey itself showed residents prioritize­d maintainin­g home landscapes and exteriors, more proactive code enforcemen­t and improved walkabilit­y. They want fewer apartments and less on-street parking in neighborho­ods.

To watch the video, go to bit.ly/3mxoedr. For survey results, go to duluthga.net/ surveyresu­lts.

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