The Atlanta Journal-Constitution

EU hits Apple with antitrust complaint

- By Taylor Telford

European regulators accused Apple of abusing its dominant position to restrict competitor­s’ ability to access the digital wallet technology behind Apple Pay, a move that potentiall­y opens it up to significan­t fines.

In a “statement of objections,” which represents a preliminar­y conclusion to an investigat­ion, the European Commission said Apple tried to restrict the “tap and go” technology that plays a major role in its success in mobile wallets — a fast-growing segment of the economy.

The global mobile payment market, which was valued near $1.8 billion in 2021, is expected to swell past $6 billion in the next five years, according to ResearchAn­dMarkets.com. The explosive growth reflects the rise of online shopping, boosted by technologi­cal advancemen­ts, in a field that includes PayPal, Mastercard, Google Wallet and other providers. Apple Pay claimed more than 500 million users in 2020, but some consumer research has suggested active usage rates are low.

Margrethe Vestager, Europe’s antitrust chief, said that Apple may have restricted third parties from accessing the key technology needed to develop mobile wallet alternativ­es for its devices.

“Apple may have restricted competitio­n, to the benefit of its own solution Apple Pay,” Vestager said in a statement. “If confirmed, such a conduct would be illegal under our competitio­n rules.”

Apple said its mobile payment platform facilitate­s “a very small fraction of transactio­ns in Europe” and is “only one of many options available to European consumers for making payments” in a statement emailed to The Washington Post.

The Cupertino, Calif.based company said it has “ensured equal access” to the technology in question while “setting industry-leading standards for privacy and security.” Apple said that many other mobile payment options have “found success on iOS,” from PayPal to European alternativ­es such as MobilePay, Swish and Payconiq.

“We will continue to engage with the Commission to ensure European consumers have access to the payment option of their choice in a safe and secure environmen­t,” Apple said in the statement.

The complaint stems from an investigat­ion that dates to 2020. Apple can submit a written response or request a closed-door hearing before the final judgment is announced. It could face fines of as much as 10% of its revenue.

Last week, Apple reported a record $97.3 billion in revenue during its fiscal second quarter, up 9 percent from the previous year. The world’s most valuable company, with a market capitaliza­tion of more than $2.5 trillion, Apple raked in more than $378 billion in revenue in 2021.

The move comes as Europe takes the reins on regulating the digital economy, with the landmark Digital Services Act going into effect next year. The legislatio­n imposes new transparen­cy obligation­s on the companies, forcing them to provide informatio­n to regulators and outside researcher­s about how algorithms that control what people see on their sites work. It also creates new regulation­s around how companies target online ads.

Also included in the legislatio­n is the Digital Markets Act, a competitio­n bill that would establish new rules to prevent “gatekeeper­s” from abusing their power to squash smaller rivals.

Rasmus Andresen, a member of European parliament and the shadow rapporteur for the bill, applauded the E.U. complaint but said it shows how sorely the Digital Markets Act is needed.

“Instead of lengthy investigat­ions, we need the new rules to be implemente­d quickly,” Andresen said in a statement. “In the future, the DMA will make it illegal to keep app developers out of stores if they don’t accept certain payment systems.”

U.S. lawmakers have yet to advance comprehens­ive legislatio­n despite years of promises to crack down on Big Tech, while giants such as Apple, Google, Facebook and Amazon amassed power and influence with minimal oversight. (Amazon founder Jeff Bezos owns The Washington Post.)

Now, regulators in the E.U., which passed its first landmark privacy law five years ago, are leading the way. The recent agreement on the Digital Services Act in Europe could change the tenor of regulatory debate in the United States.

Though investors don’t seem too concerned about the risk, it will grow over time for the tech behemoths, according to Dan Ives, managing director at Wedbush Securities.

 ?? DREAMSTIME/TNS ?? The European Commission said Apple tried to restrict the “tap and go” technology that plays a major role in its success in mobile wallets — a fast-growing segment of the economy.
DREAMSTIME/TNS The European Commission said Apple tried to restrict the “tap and go” technology that plays a major role in its success in mobile wallets — a fast-growing segment of the economy.

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