The Bakersfield Californian

Shoe drive for homeless closing in on 100,000 pairs

- BY STEVEN MAYER smayer@bakersfiel­d.com Reporter Steven Mayer can be reached at 661-395-7353. Follow him on Facebook and on Twitter: @semayerTBC.

Guarantee Shoe Center’s third-generation owner Rosco Rolnick remembers the early years of the store’s annual shoe drive — which began three decades ago.

“A couple hundred pair of shoes, a hundred pair, whatever we collected in those early years ... little did I know that that few hundred pair was going to work into several thousand pair,” he said at a news conference held at his downtown Bakersfiel­d store Thursday.

In fact, Rolnick estimated that this year’s donations would reach 5,000 pairs of shoes, bringing the cumulative 30-year total to 96,000.

The donated shoes were headed for the Bakersfiel­d Homeless Center, where they will be distribute­d to people in need.

On Thursday, local moving company Galbraith North America had a truck at the store, and Galbraith employees were loading bags and boxes of donated shoes for transport from Guarantee Shoes to the Bakersfiel­d Homeless Center.

Rolnick and his daughter, store Vice President Sarah Rolnick, credited their vendors for donating hundreds of pairs of new shoes to the cause each year. He credited The California­n for sponsoring the drive each year. But most of all, he lauded the community for its generosity and its willingnes­s to get involved in helping those less fortunate.

“I can’t say enough about the

people of Kern County and Bakersfiel­d,” he said. “Very, very giving.”

Can they surpass a cumulative total of 100,000 next year?

“I know we’ll hit it,” Rolnick said of that six-figure target. It’s just a matter of how far over.

Cindy Lyday, external affairs manager with the Bakersfiel­d Homeless Center, said truckloads of donated shoes (and other items, too) have been an annual blessing for countless individual­s

and families at the center.

“We have a lot of volunteers waiting on that loading dock,” she said. “They are waiting for my cellphone call to say that the truck is leaving the station.”

A simple pair of shoes, she said, may not measure up in importance for some people, but those in desperate need of a decent pair of shoes, for a job interview, to work in or simply to walk in, can be a life-changer.

“When you have absolutely nothing and you are living on the streets, a pair of shoes is very crucial.”

The Rolnicks said the store takes donations year-round. Gently used clothing and other useful items are also welcome.

“Any time you want to clean out your closet, and be generous, we’re taking donations,” the elder Rolnick said.

Local marketing consultant Jim

Darling has worked with the Rolnicks on the shoe drive from the beginning in 1992.

“The key to our success is this 10-day to two-week window,” he said of the drive.

That’s when area residents truly come through.

 ?? PHOTOS BY ELIZA GREEN / THE CALIFORNIA­N ?? Cindy Lyday, external affairs manager with the Bakersfiel­d Homeless Center, speaks about the positive impact the shoe drive has had on the community over the past three decades. Lyday is joined by thirdgener­ation Guarantee Shoe Center owner Rosco Rolnick. See more photos at Bakersfiel­d.com.
PHOTOS BY ELIZA GREEN / THE CALIFORNIA­N Cindy Lyday, external affairs manager with the Bakersfiel­d Homeless Center, speaks about the positive impact the shoe drive has had on the community over the past three decades. Lyday is joined by thirdgener­ation Guarantee Shoe Center owner Rosco Rolnick. See more photos at Bakersfiel­d.com.
 ?? ?? Brian Marquez, an employee of the local moving company Galbraith North America, loads bags of donated shoes into a moving truck outside of Guarantee Shoes on Chester Avenue. Galbraith donated its services to transport thousands of donated shoes to the Bakersfiel­d Homeless Center.
Brian Marquez, an employee of the local moving company Galbraith North America, loads bags of donated shoes into a moving truck outside of Guarantee Shoes on Chester Avenue. Galbraith donated its services to transport thousands of donated shoes to the Bakersfiel­d Homeless Center.

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