The Bakersfield Californian

Disneyland seeks major expansion to add more immersive attraction­s

- BY AMY TAXIN

Walking through the frosty, snow-covered hamlet of Arendelle from “Frozen,” or the bustling, critter-filled metropolis of “Zootopia” might be possible one day for visitors to Disney’s California theme parks.

That’s if Disney wins approval from local officials to expand its Anaheim resort over the next four decades.

The proposed expansion wouldn’t increase Disney’s 490-acre footprint in Southern California or change what the company already has permission to build. But it could help the company develop new attraction­s. They could place rides and entertainm­ent options on what is currently a sprawling, 50-acre parking lot — and move parking for Disneyland to a multistory structure — all while keeping within the boundaries of a resort surrounded by residentia­l neighborho­ods.

“We know there are stories out there we haven’t told yet, like ‘Wakanda’ or ‘Coco’ or ‘Frozen’ or ‘Zootopia,’” said Rachel Alde, Disney’s senior vice president of global developmen­t and finance. “We know what kind of stories we would love to tell. We need to get the guidance on what we can build there so we can understand how.”

After a lengthy meeting late Monday, the city of Anaheim’s planning commission voted to recommend approval of the proposal for Disneyland, dubbed the “happiest place on Earth.” The project — which would require Disney to invest at least $1.9 billion in the theme park, lodging, entertainm­ent and related uses over the next decade — still must be approved by the city council before taking effect. The council is expected to consider the project next month.

Disney’s goal is to create what it calls more immersive experience­s for tourists, similar to the attraction Star Wars: Galaxy’s Edge, which opened in California in 2019. The company said it doesn’t yet know which stories would be central to the new developmen­ts, but the idea is to create areas like “Zootopia” in Shanghai Disneyland, where animal characters walk through a vibrant cityscape that resembles the setting of the film.

Right now, there isn’t enough room in the original Disneyland in California to build something on a large scale without affecting existing attraction­s, which are relished by loyal, long-time visitors to the company’s oldest theme park, Alde said.

During the hours-long planning commission meeting, staff for the city’s planning and building department recommende­d the applicatio­n be approved.

The project “will allow us to continue Walt’s legacy of bringing Disney stories to life, right here in Anaheim,” Ken Potrock, president of Disneyland Resort, told the commission. Disneyland was founded in 1955 by Walt Disney.

Amid overwhelmi­ngly positive public comment, neighbors and Anaheim residents praised Disney’s outreach to the community, including seeking feedback for noise and design. Other speakers in support included trade organizati­ons, like the California Chamber of Commerce and the California Attraction­s and Parks Associatio­n, and local unions.

It’s the first time Disney has sought a major change to its California theme parks since the 1990s, when the company obtained approvals to turn its first park into a resort hub. It later added a second park, Disney California Adventure Park, and a shopping and entertainm­ent area called Downtown Disney.

Disneyland was the second-most visited theme park in the world in 2022 with 16.8 million people coming through the gates, according to a report by the Themed Entertainm­ent Associatio­n and AECOM.

Disney’s parks are a tourism magnet for Southern California and especially for Anaheim, which is Orange County’s most populous city and home to more than 345,000 people as well as a major league baseball team and national hockey league team. Hotel revenue typically makes up about half of Anaheim’s revenue, and is expected to climb to $236 million this year, according to city estimates.

“Visitors generate a tremendous amount of revenue for our city that allows us to invest in our neighborho­ods,” said Erin Ryan, a spokespers­on for the city of Anaheim. “Disney brings a lot of tourists here.”

The plan also would require the company to invest tens of millions of dollars in street improvemen­ts, affordable housing and other infrastruc­ture in the city. Disney has held workshops to address residents’ questions about the proposal, including concerns about the company’s plan to absorb a local road into the theme park.

 ?? JAE C. HONG / AP, FILE ?? Visitors pass through Disneyland in April 2021. Disney is seeking approval from Anaheim city officials to expand its California theme park offerings over the next four decades. The proposal wouldn’t increase the company’s geographic footprint, but would allow for new attraction­s, for example, on what is currently a large parking lot.
JAE C. HONG / AP, FILE Visitors pass through Disneyland in April 2021. Disney is seeking approval from Anaheim city officials to expand its California theme park offerings over the next four decades. The proposal wouldn’t increase the company’s geographic footprint, but would allow for new attraction­s, for example, on what is currently a large parking lot.

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