The Boston Globe

Keith Giffen, comic book maverick for DC, Marvel

- By Alex Williams

Keith Giffen, a celebrated comic book artist and writer who began his career when comics were still on the fringes of popular culture, in the 1970s, but who rode the superhero wave toward the mainstream with DC Comics’ Justice League and Marvel’s Guardians of the Galaxy, popular franchises that became Hollywood films, died Oct. 9 in Tampa. He was 70.

His daughter, Melinda Giffen Frater, said his death, in a hospital, was caused by a stroke.

Mr. Giffen brought new energy, imaginativ­e artistic styles, and sly wit to Marvel characters such as the Silver Surfer, Nova, and Thanos, as well as to DC institutio­ns such as Aquaman and the Flash.

In the 1980s, he collaborat­ed with writer J.M. DeMatteis and artist Kevin Maguire on offering a fresh take on DC’s Justice League, subverting the traditiona­l superhero melodrama with a heavy dose of humor and reimaginin­g DC superhero Blue Beetle as a Mexican American teenager named Jaime Reyes. (A feature film version, starring Xolo Maridueña, was released this year.)

He also gave the industry a jolt by introducin­g absurdist characters that oozed his offbeat sense of humor. In the 1970s, for Marvel, Mr. Giffen teamed with comics veteran Bill Mantlo to create Rocket Raccoon, an animal-kingdom version of a masked marauder known for his acumen with weapons.

The character, whose name was a playful nod to the Beatles song “Rocky Raccoon,” was featured in the hit 2014 Marvel film “Guardians of the Galaxy,” starring Chris Pratt, Vin Diesel, Zoe Saldana, Bradley Cooper, and others, as well as in its sequels.

Working for DC in the early 1980s, Mr. Giffen created Ambush Bug, as a wisecracki­ng foil to square-jawed crusaders like Superman. Giffen later described the character as Bugs Bunny with a teleportat­ion device.

Less wacky, but no less memorable, was Lobo, a villainous interstell­ar bounty hunter he created in the 1980s with Roger Slifer; Lobo evolved into a popular antihero.

“A couple of times in any given generation in a medium like comics, you get someone who has more ideas in a day than most of us have in a lifetime,” Paul Levitz, a friend and collaborat­or who became president and publisher of DC, said in a phone interview.

Keith Ian Giffen was born Nov. 30, 1952, in the New York City borough of Queens, the elder of two children of James and Rosa (Duncan) Giffen, who both served in the military during World War II. His father was later a maintenanc­e worker, his mother a cook.

The family moved to Clifton, N.J., when Keith was a child. His daughter said he had developed a love of comics, doodling incessantl­y and drawing his own characters, by the time he turned 8 years old. After graduating from Passaic Valley Regional High School in 1970, he vowed to make his passion a career, despite having no clue how to do so.

“I broke into comics by doing everything wrong,” he said in 2000. “I was working as a hazardous material handler, and I took a week off and said, ‘Hey, I think I’ll break into comics.’ So I just drew up a bunch of pictures and slapped them together. I figured, let me call up the companies and find out how you do this.”

His portfolio piqued the interest of Marvel, which hired him in 1976 to work on a blackand-white story called “The Sword and the Star” with Mantlo, who would become a frequent collaborat­or.

By the early 1980s, Mr. Giffen was working mostly for DC, where he teamed with Levitz in 1982 to bring new energy to the decades-old Legion of Super-Heroes series, about teenage superheroe­s in the 30th century. Their version became DC’s second most profitable franchise in those years, behind Teen Titans, Levitz said.

Mr. Giffen’s pace scarcely slowed. He continued his prodigious output into his late 60s, working on a wide variety of titles for DC, Marvel, and other comics publishers, including Valiant and Image.

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