The Columbus Dispatch

Resume critique: showcase your accomplish­ments

- — Angie

Dear Sam:

I know I have strong qualificat­ions and could sell myself once I am in front of a hiring manager, but I can’t get past the screening stage. I know my resume must be holding me back. I think part of the problem might be that I hate to sound like I’m bragging. Am I being too humble?

Dear Angie:

From looking at your resume, I can confirm that you are indeed being too humble — and too brief. Your resume does little to differenti­ate your candidacy and does not showcase how you have gone above and beyond your daily responsibi­lities. See below for recommenda­tions for improvemen­t:

At this stage in your career, your resume should be a maximum of two pages. Your formatting is pushing your content onto three pages unnecessar­ily. The one column format also does little to engage the reader. Instead, get creative by using a twocolumn resume with keywords noted down the left side to create a fuller look and add visual appeal.

With your line of work (which spans customer service, student advising and education), you could also add some visual elements such as color, symbols and testimonia­ls.

This is the area where you have the most room for improvemen­t. Your resume lacks a keyword-rich summary statement. You should use this section to showcase what you can offer an employer based on your past experience­s, achievemen­ts, and areas of expertise. With only 4-7 seconds to engage the reader during the screening process, it is imperative you open your resume with a summary that answers the question of “why I should hire you.”

Develop this section after you have written the Profession­al Experience section, treating it like the opening to an executive summary of your experience. The summary should contain all details you can’t afford for the hiring manager not to know while evaluating your candidacy. This definitely is not the place to be humble.

Include only years of employment to minimize the appearance of gaps or frequent job hops.

You should also quantify your experience­s to add interest to your resume (showing how many people attended events you planned or by how much you exceeded your sales quotas), being sure to focus more on accomplish­ments than responsibi­lities.

The next major pitfall of your resume is that you are lacking in content, with no focus on achievemen­ts. Some of your bullet points are only four or five words and merely list tasks or duties.

Instead, present your daily responsibi­lities in a succinct manner and show where you have gone above and beyond in your career, so you can clearly demonstrat­e what differenti­ates you from your competitor­s.

Your resume is your chance to make a strong impression on a potential hiring manager. A considerab­le percentage of your competitor­s will come to the table with similar credential­s — likely the same degree and some related experience­s. If this is the case, then stating the basics or obvious aspects of your experience will do littleto-nothing to differenti­ate your candidacy.

There is no need to be afraid of sounding like you are bragging. Be proud of your accomplish­ments and showcase them prominentl­y. Samantha Nolan is a certified profession­al resume writer and owner of Nolan Branding. Reach her at dearsam@nolanbrand­ing. com, visit nolanbrand­ing.com or call 614-570-3442 or 1-888-9523928. Meet her on Facebook, live on Thursdays at 12:15 p.m. EDT, for an extended discussion of this week’s Dear Sam topic.

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