The Commercial Appeal

Verizon pays $4.83B for struggling Yahoo

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Seeking a wider digital audience, Verizon is buying Yahoo for $4.83 billion in a deal that marks the end of an era for a company that defined much of the early internet but struggled to stay relevant in an online world dominated by Google and Facebook.

It’s the second time in as many years that Verizon has snapped up the remnants of a fallen internet star. The nation’s largest wireless carrier paid $4.4 billion for AOL last year. The two brands will be rolled into the same operation.

Despite Yahoo’s travails, its operations are a prize for Verizon, which wants to capitalize on the growing number of people living their digital lives on smartphone­s. The company already profits from the data plans that connect more than 100 million people and their devices to the internet. Now it’s making plans to control more of the advertisin­g on those devices. Protection Agency said it will use its authority under the Clean Air Act to impose limits on aircraft emissions.

Jet engines spew significan­t amounts of greenhouse gases, including carbon dioxide and methane, into the upper atmosphere, where they trap heat from the sun. But proposed rules such as imposing fuel-efficiency standards have faced stiff opposition from aircraft makers and commercial airlines.

SNAPSHOTS

Goodbye, VCRs:

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