The Commercial Appeal

St. Jude creates coronaviru­s coloring book

Goal is to offer teaching tool for inquiring kids

- John Beifuss Memphis Commercial Appeal USA TODAY NETWORK – TENNESSEE

Meet the coronaviru­s.

Under an electron microscope, the infectious agent that causes the respirator­y illness COVID-19 is a submicrosc­opic particle covered with protein spikes.

But maybe, in a coloring book, the virus could be represente­d less clinically. It might be a spiky orb with an impish grin and devilish eyebrows, mooching a ride like a sinister hitchhiker on a cough or a sneeze.

“We know sometimes that medical things like diagnoses are difficult to understand because they’re under the surface or they’re very small and not something we can see,” said Rachel Schmelzer, child life specialist at St. Jude Children’s Research Hospital. “So coming up with a visual for it gives children a reference. It makes the informatio­n a little bit more digestible.”

That’s the idea behind “Learn About the Coronaviru­s,” a coloring book created by St. Jude to help the hospital’s patients and kids in general understand the virus and the health problems it can create.

St. Jude psychologi­sts and “child life” specialist­s have long developed illustrate­d brochures, activity books and comic book-like resources for patients and parents, but — in a testimony to the unparallel­ed impact of the coronaviru­s — a coloring book is something new.

“This is the first coloring book we’ve produced specifically

Schmelzer said.

Over 10 illustrate­d pages that depict a boy, a girl, a parent, a nurse and the sometimes anthropomo­rphized virus itself, the coloring book provides basic instructio­n (”Did you know that when you wash your hands germs like coronaviru­s go away?”) and bits of informatio­n (”Coronaviru­s is a big word, but did you know that ‘corona’ means crown? When you look at coronaviru­s under a microscope, a part of the virus looks like a crown”).

“The main focus is to keep in mind the audience for the piece,” said Emily Vangilder, 27, a graphic designer in the St. Jude biomedical communicat­ions department, who drew and designed the coloring book, which is aimed at ages 5-9.

“It was a challenge,” she said. “I didn’t want to make him (the coloring book virus) too scary ... I tried to go for a little more mischievou­s look, rather than make him a villain.”

Schmelzer and Dr. Kristin Canavera, a St. Jude psychologi­st, began planning and writing the text for the coloring book March 16, and it was in print by the end of the week.

Initially, 750 copies were printed, in English, Spanish and Arabic, for distributi­on on the St. Jude campus and at Target House and Ronald Mcdonald House, the free “home-away-fromhome” living facilities for patients and families.

Neverthele­ss, the coloring book is “a resource we produced for everyone,” said Marvin Stockwell, St. Jude director of media relations. It can be downloaded for print-out through the in-house,”

St. Jude “Together” together.stjude.org.

In fact, the St. Jude team was so pleased with the coloring book that a sequel, so to speak, was developed in its wake. Published Monday and also available at the “Together“website, “Learn About Coronaviru­s and COVID-19” is an activity book aimed at “tweens” (ages 10-13, more or less) that includes crossword puzzles, word searches and informatio­n that is useful for — as the saying goes — kids of all ages.

Dr. Valerie Crabtree, who is chief of psychosoci­al services at St. Jude, said website at the coloring book helps parents as well as children work through coronaviru­s worries, because kids generally enjoy showing parents pages they have colored, and the simplified language of the text provides a model for adults who want to discuss the virus with children.

“I think what we’re finding in the community is COVID-19 is making everyone anxious, whether they’re a St. Jude parent or patient or the person who works at the grocery store,” she said.

Said Schmelzer: “We developed the coloring book because we know that children learn and express themselves best through play and interactiv­e experience­s.”

Added Vangilder: “I think bringing creativity into any type of situation can help relax and turn something that could potentiall­y be scary into a learning experience.”

The coronaviru­s coloring book belongs to a long tradition of stories that transform complex ideas into characters so children can better understand them. A familiar example is the 2015 Pixar movie “Inside Out,” in which such emotions as Joy, Sadness and Fear are depicted as a community of colleagues living inside a child’s mind.

The coronaviru­s coloring book is hardly as elaborate as a Pixar production. But Vangilder said it’s a pleasure to be involved in a project that is intended to reassure children at a time when the most prevalent topic in the media is likely to frighten them.

“I love being able to use my skills as an illustrato­r and designer to do such fulfilling work, especially for St. Jude,” she said.

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ST. JUDE CHILDREN'S RESEARCH HOSPITAL Informatio­n about the new coronaviru­s is presented in a kid-accessible format in a coloring book developed by St. Jude Children's Research Hospital.
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