MEATLESS SAUSAGE TO DEBUT ON PIZZA FOR LITTLE CAESARS
DETROIT» Plant-based burger maker Impossible Foods is debuting its second product — meatless sausage crumbles — on Little Caesars pizza.
Little Caesars started testing the Impossible Supreme Pizza on Monday at 58 restaurants in Fort Myers, Fla.; Yakima, Wash.; and Albuquerque. The $12 pizza also comes with mushrooms, caramelized onions and green peppers.
If the test goes well, Detroitbased Little Caesars could expand its availability nationwide.
It’s already been a busy spring for meat substitutes. Earlier this month, Impossible Foods’ rival Beyond Meat debuted on the Nasdaq; its stock price has more than tripled since the IPO.
Burger King is testing an Impossible Whopper and could sell it nationwide by the end of this year. Tim Hortons recently announced that it’s testing a Beyond Meat breakfast sausage in Canada. Even U.S. meat producers such as Tyson Foods are investing in plant-based meats.
Little Caesars approached Redwood City, Calif.-based Impossible Foods earlier this year seeking plant-based meat for its pizzas. Impossible Foods developed the sausage with custom sweet Italian seasoning for Little Caesars.