Startup stress
Fear and loathing return to tech startups as market drops
SSAN FRANCISCO » tartup workers came into 2022 expecting another year of cash-gushing initial public offerings. Then the stock market tanked, Russia invaded Ukraine, inflation ballooned and interest rates rose. Instead of going public, startups began cutting costs and laying off employees.
People started dumping their startup stock, too. The number of people and groups trying to unload their startup shares doubled in the first three months of the year from late last year, said Phil Haslett, a founder of Equityzen, which helps private companies and their employees sell their stock. The share prices of some billion-dollar startups, known as “unicorns,” have plunged by 22% to 44% in recent months, he said.
“It’s the first sustained pullback in the market that people have seen in legitimately 10 years,” he said.
That’s a sign of how the startup world’s easy-money ebullience of the last decade has faded. Each day, warnings of a coming downturn ricochet across social media between headlines about another round of startup job cuts. And what was once seen as a sure path to immense riches — owning startup stock — is now viewed as a liability.
The turn has been swift. In the first three months of the year, venture funding in the United States fell 8% from a year earlier, to $71 billion, according to Pitchbook, which tracks funding. At least 55 tech companies have announced layoffs or shut down since the beginning of the year, compared with 25 this time last year, according to Layoffs.fyi, which monitors layoffs. And initial public offerings, the main way startups cash out, plummeted 80% from a year ago as of May 4, according to Renaissance Capital, which follows IPOS.
Recently, Cameo, a celebrity shoutout app; On Deck, a career-services company; and Mainstreet, a
“If you’re 35 or under in tech, you’ve probably never seen a down market. What you’re accustomed to is up and to the right your entire career.” Matt Birnbaum, head of talent at venture capital firm Pear VC
financial technology startup, all shed at least 20% of their employees. Fast, a payments startup, and Halcyon Health, an online health care provider, abruptly shut down in the last month. And grocery delivery company Instacart, one of the most highly valued startups of its generation, slashed its valuation to $24 billion in March from $40 billion last year.
“Everything that has been true in the last two years is suddenly not true,” said Mathias Schilling, a venture capitalist at Headline. “Growth at any price is just not enough anymore.”
A reckoning?
The startup market has weathered similar moments of fear and panic over the past decade. Each time, the market came roaring back and set records. And there is plenty of money to keep money-losing companies afloat: Venture capital funds raised a record $131 billion last year, according to Pitchbook.
But what’s different now is a collision of troubling economic forces combined with the sense that the startup world’s frenzied behavior of the last few years is due for a reckoning. A decade-long run of low interest rates that enabled investors to take bigger risks on highgrowth startups is over. The war in Ukraine is causing unpredictable macroeconomic ripples. Inflation seems unlikely to abate anytime soon. Even the big tech companies are faltering, with shares of Amazon and Netflix falling below their pre-pandemic levels.
“Of all the times we said it feels like a bubble, I do think this time is a little different,” said Albert Wenger, an investor at Union Square Ventures.
On social media, investors and founders have issued a steady drumbeat of dramatic warnings, comparing negative sentiment to that of the early 2000s dot-com crash and stressing that a pullback is “real.”
Even Bill Gurley, a Silicon Valley venture capital investor who got so tired of warning startups about bubbly behavior during the last decade that he gave up, has returned to form.
“The ‘unlearning’ process could be painful, surprising and unsettling to many,” he wrote in
April.
The uncertainty has caused some venture capital firms to pause deal-making. D1 Capital Partners, which participated in roughly 70 startup deals last year, told founders this year that it had stopped making new investments for six months. The firm said that any deals being announced had been struck before the moratorium, said two people with knowledge of the situation, who declined to be identified because they were not authorized to speak on the record.
Other venture firms have lowered the value of their holdings to match the falling stock market. Sheel Mohnot, an investor at Better Tomorrow Ventures, said his firm had recently reduced the valuations of seven startups it invested in out of 88, the most it had ever done in a quarter. The shift was stark compared with just a few months ago, when investors were begging founders to take more money and spend it to grow even faster.
That fact had not yet sunk in with some entrepreneurs, Mohnot said.
“People don’t realize the scale of change that’s happened,” he said.
Entrepreneurs are experiencing whiplash. Knock, a home-loan startup with headquarters in New York City, expanded its operations from 14 cities to 75 in 2021. The company planned to go public via a special purpose acquisition company, or SPAC, valuing it at $2 billion. But as the stock market became rocky over the summer, Knock canceled those plans and entertained an offer to sell itself to a larger company, which it declined to disclose.
In December, the acquirer’s stock price dropped by half and killed that deal as well. Knock eventually raised $70 million from its existing investors in March, laid off nearly half of its 250 employees and added $150 million in debt in a deal that valued it at just more than $1 billion.
Throughout the rollercoaster year, Knock’s business continued to grow, said Sean Black, the founder and chief executive. But many of the investors he pitched didn’t care.
“It’s frustrating as a company to know you’re crushing it, but they’re just reacting to whatever the ticker says today,” he said. “You have this amazing story, this amazing growth, and you can’t fight this market momentum.”
Black said his experience was not unique.
“Everyone is quietly, embarrassingly, shamefully going through this and not willing to talk about it,” he said.
Different times
Matt Birnbaum, head of talent at venture capital firm Pear VC, said companies would have to carefully manage worker expectations around the value of their startup stock. He predicted a rude awakening for some.
“If you’re 35 or under in tech, you’ve probably never seen a down market,” he said. “What you’re accustomed to is up and to the right your entire career.”
Startups that went public amid the highs of the last two years are getting pummeled in the stock market, even more than the overall tech sector. Shares in Coinbase, the cryptocurrency exchange, have fallen 81% since its debut in April last year. Robinhood, the stock trading app that had explosive growth during the pandemic, is trading 75% below its IPO price. Last month, the company laid off 9% of its staff, blaming overzealous “hypergrowth.”
SPACS, which were a trendy way for young companies to go public in recent years, have performed so poorly that some are now going private again. SOC Telemed, an online health care startup, went public using such a vehicle in
2020, valuing it at $720 million. In February, Patient Square Capital, an investment firm, bought it for around $225 million, a 70% discount.
Others are in danger of running out of cash. Canoo, an electric vehicle company that went public in late 2020, said that it had “substantial doubt” about its ability to stay in business.
Blend Labs, a financial technology startup focused on mortgages, was worth $3 billion in the private market. Since it went public last year, its value has sunk to $1 billion. Last month, it said it would cut 200 workers, or roughly 10% of its staff.
Tim Mayopoulos, Blend’s president, blamed the cyclical nature of the mortgage business and the steep drop in refinancings that accompany rising interest rates.
“We’re looking at all of our expenses,” he said. “High-growth cash-burning businesses are, from an investor-sentiment perspective, clearly not in favor.”