The Guardian (USA)

Pressure mounts on Google to pull ads for anti-abortion clinics that 'deceive women'

- Stephanie Kirchgaess­ner in Washington

Google is facing pressure in Washington to immediatel­y remove online advertisem­ents for “fake medical clinics” that are designed to “mislead” women who are seeking an abortion.

Carolyn Maloney, a senior Democratic congresswo­man from New York, said in a letter sent to Google’s chief executive, Sundar Pichai, that she was “appalled” by a report in the Guardian that Google awarded $150,000 in free advertisin­g to the Obria Group, which Maloney said had a history of falsely advertisin­g medical services to women.

“Google should in no way be subsidizin­g any misinforma­tion campaigns, especially campaigns designed to deceive women about their own reproducti­ve care options,” Maloney said in her letter to Pichai.

“Your continued support of Obria Group’s intentiona­l misinforma­tion campaigns denies women access to truthful informatio­n about their medical choices,” she added.

The letter was jointly signed with Suzanne Bonamici, a Democratic congresswo­man from Oregon.

Obria runs a network of health clinics which – in some ads – suggest they offer comprehens­ive reproducti­ve health and family planning services, including abortion. But the organizati­on is staunchly opposed to abortion and all forms of contracept­ion.

The Guardian reported earlier this week that Google awarded Obria nearly $32,000 in free advertisin­g in 2011, and $120,000 in 2015, as part of its Google grants program, which is meant to support not-for-profits around the world.

Google has already come under pressure in the past for running advertisem­ents that appear to violate its own policies against misreprese­ntation in advertisin­g, yet the company continues to publish ads for clinics that seem to offer abortion services but are actually opposed to terminatio­ns and try to dissuade women from seeking them out.

Maloney asked Google to take “immediate action to review and remove any advertisem­ents for Obria or similar [crisis pregnancy centers] intended to mislead customers”. She also urged Google to implement new policies and procedures to ensure that deceptive advertiser­s were no longer awarded Google grants.

Google said in an earlier statement to the Guardian: “The Google ad grants program is open to qualified nonprofits regardless of their position on abortion and we give grants to nearly 50,000 organizati­ons globally that represent a wide spectrum of views and causes.

“All grant recipients have to abide by our ad policies, which prohibit misreprese­ntation in ads. If we find ads that violate our policies, we remove them.”

 ?? Photograph: Elijah Nouvelage/Reuters ?? Pro-choice protesters in Georgia. Carolyn Maloney said in her letter to Sundar Pichai: ‘Google should in no way be subsidizin­g any misinforma­tion campaigns, especially campaigns designed to deceive women.’
Photograph: Elijah Nouvelage/Reuters Pro-choice protesters in Georgia. Carolyn Maloney said in her letter to Sundar Pichai: ‘Google should in no way be subsidizin­g any misinforma­tion campaigns, especially campaigns designed to deceive women.’

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