The Guardian (USA)

Eye serums: 10 of the best

- Bemi Shaw

Serum or cream, cream or serum – this is the great debate for undereyes. Like most things, it’s all about personal preference. Some people like the creamy texture of a moisturisi­ng cream, while others crave the silkysmoot­h lightness of a serum. But if you want more visible results, a serum is the way to go. They are more concentrat­ed, meaning deeper penetratio­n because they are less diluted. Don’t get caught out with all the fancy jargon on the packaging: the real key is in the ingredient­s. “When picking a serum, I would recommend looking for ingredient­s such as peptides for boosting collagen, vitamin C for brightenin­g and retinol for fine lines and wrinkles,” says Daniel Ezra, a renowned eye surgeon at Moorfields Eye Hospital and Neo Health Clinic on Harley Street. Another pro to add to the (ever-growing) serum column is the gel-like consistenc­y. It’s quick to absorb, so it slips into your beauty routine and sits well under makeup. However, in common with all beauty products, results aren’t instant. Consistenc­y is a must. I can’t promise you’ll suddenly look like you’ve finally got those important eight hours, but you will work your way up to it.

1.Triple Correction Eye Serum £70, Dr Dennis Gross (selfridges.com) 2. Wrinkle Warrior Eye Gel Visible Dark Circle Eraser £65, katesomerv­ille.co.uk3. Eye Bright Contour £40, haeckels.co.uk4. Youthful Eye Serum £19.95, no7beauty.co.uk5. Exalted Eye Serum £81, aesop.com6. Super-C Dark Circle Brightenin­g £52, strivectin.co.uk7. The Lifting Eye Serum £210, cremedelam­er.co.uk8. Eye serum £105, Epara (brownsfash­ion.com) 9. Sublimage L’Essence Fondamenta­le Yeux £201, chanel.com10. Retinol Youth Renewal £73, murad.co.uk

 ?? Photograph: Laurence Monneret/Getty Images ?? Smooth operator: serums are more concentrat­ed, meaning deeper penetratio­n.
Photograph: Laurence Monneret/Getty Images Smooth operator: serums are more concentrat­ed, meaning deeper penetratio­n.

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