Stars ripped for weight-loss prod­ucts.

The Mercury News Weekend - - FRONT PAGE - By Martha Ross [email protected]­yare­anews­

It’s been quite an en­er­giz­ing, in­spir­ing week for Jameela Jamil’s cru­sade against celebri­ties like Cardi B, Iggy Aza­lea and the Kar­dashi­ans who hawk detox tea, ap­petite-sup­pres­sant lol­lipops and other du­bi­ous diet prod­ucts to their fans.

“The Good Place” ac­tress and fem­i­nist ad­vo­cate gar­nered pos­i­tive head­lines for smartly feud­ing with the fa­mously con­fronta­tional rap­per Cardi B, FastCom­pany and other out­lets re­ported.

Jamil adroitly pointed out that the rap­per prob­a­bly doesn’t even use the detox tea she pro­moted on In­sta­gram over the week­end, even though Cardi B claimed it helped her slim down after giv­ing birth four months ago. But Cardi B wasn’t the only celebrity in­flu­encer in Jamil’s crosshairs this week.

Bri­tish-born Jamil, who runs a cam­paign called I Weigh to pro­mote women’s self-worth, also called out Iggy Aza­lea, Khloe Kar­dashian and Am­ber Rose.

These women have be­come “brand am­bas­sadors” for a com­pany called Flat Tummy Co, en­cour­ag­ing their tens of mil­lions of so­cial me­dia fol­low­ers to buy the com­pany’s detox teas and meal re­place­ment prod­ucts.

Jamil, 32, called these stars “bloody liars” and “dou­ble-agents for the pa­tri­archy,” point­ing out that they are send­ing the harm­ful mes­sage that fans should try to look like them — but that the only way they can is if they use such prod­ucts.

As Re­fin­ery29 noted, di­etary sup­ple­ments aren’t reg­u­lated by the Food and Drug Ad­min­is­tra­tion, so there’s no telling what’s in them. Jamil also has said that such so­cial me­dia posts are po­ten­tially dam­ag­ing to peo­ple’s body image and self-worth.

The posts also are mislead­ing, Jamil noted, say­ing in sev­eral tweets that it’s un­re­al­is­tic for fans to think they can at­tain a cer­tain celebrity body shape and air­brushed ap­pear­ance with­out the help of a team of pro­fes­sion­als: “When will these women who are cov­ered in plas­tic surgery stop telling their fol­low­ers to drink a lax­a­tive to look like them?” Jamil added in an­other tweet.

For Jamil, her cru­sade stems from her own strug­gles with self-worth. In an­other se­ries of tweets, she said that, grow­ing up, she bought into “mir­a­cle cures and lax­a­tives” from celebri­ties in or­der to main­tain a lower weight, but the prod­ucts made her sick and messed with her di­ges­tion and me­tab­o­lism. “I was the teenager who starved her­self for years,” she said.


Jameela Jamil has called out rap­per Cardi B, Iggy Aza­lea and oth­ers for pro­mot­ing detox teas to lose weight.

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