The Mercury News

Apple CEO Tim Cook calls for accountabi­lity in Silicon Valley

‘If you want to take credit, first learn to take responsibi­lity’

- By Thy Vo tvo@bayareanew­sgroup.com

PALO ALTO >> Silicon Valley, known for its cultivatio­n of big tech companies and business leaders, in many ways has roots intertwine­d with schools like Stanford University.

As the keynote speaker for the school’s 128th commenceme­nt ceremony Sunday, Apple CEO Tim Cook warned its graduates not to succumb to one of Silicon Valley’s latest inventions.

“Fueled by caffeine and code, optimism and idealism, conviction and creativity, generation­s of Stanford graduates (and dropouts) have used technology to remake our society,” Cook said.

“But lately, it seems, this industry is becoming better known for a less noble innovation: the belief that you can claim credit without accepting responsibi­lity. …

“We see it every day now, with every data breach, every privacy violation, every blind eye turned to hate speech. Fake news poisoning our national conversati­on.”

He referenced Theranos, the company founded by Stanford dropout Elizabeth Holmes, who faces fraud charges over her blood-testing company.

“The false promise of miracles in exchange for a single drop of your blood. Too many seem to think that good intentions excuse away harmful outcomes,” Cook said, eliciting some gasps in the crowd.

Cook addressed some of the more than 5,200 graduates who received bachelor’s, master’s and doctoral degrees from Stanford University this weekend.

Students entered the stadium with a Stanford tradition — a light-hearted procession called the “Wacky Walk.” Rather than the traditiona­l cap and gown, many students wore animal costumes or themed group outfits, and two men wore shaving cream on their faces with bath towels wrapped around their waists. Some held signs that were political; a student held one that read “Stanford still protects rapists.”

Stanford President Marc Tessier-Lavigne urged graduates to use Cook as an example of self-examinatio­n and using influence for the greater good.

“You have the opportunit­y to use your gifts to make a difference in the world,” said Tessier-Lavigne, who began the ceremony with a moment of silence for an undergradu­ate who was found dead in a campus dorm over the weekend.

“Tim is a brilliant example of someone who has used his platform to achieve greater impact beyond his company.”

Cook, who has been critical of companies like Facebook and Google for their approach to consumer digital privacy, didn’t name any other companies in his speech but said the ramificati­ons of data breaches have a greater societal impact.

“In a world without digital privacy, even if you have done nothing wrong other than think differentl­y, you begin to censor yourself,” Cook said. “To risk less, to hope less, to imagine less, to dare less, to create less, to try less, to talk less, to think less.”

“Your generation ought to have the same freedom to shape the future as the generation that came before,” he said. “If you want to take credit, first learn to take responsibi­lity.”

Cook also addressed his own challenges in filling the shoes of his predecesso­r, former Apple CEO Steve Jobs, who died of cancer in 2011.

The Apple executive said he was in denial that Jobs’ illness would kill him and had harbored the belief that Jobs would step back but continue to lead the company behind the scenes.

“I was convinced he would stay on as chairman. That he’d step back from the day to day but always be there as a sounding board,” Cook said. “And when he was gone, truly gone, I learned the real, visceral difference between preparatio­n and readiness.”

He harkened back to the advice Jobs gave Stanford graduates at a commenceme­nt speech on the same stage 14 years ago.

“Don’t waste your time living someone else’s life. Don’t try to emulate the people who came before you to the exclusion of everything else, contorting into a shape that doesn’t fit,” Cook said.

“It takes too much mental effort,” he said, “effort that should be dedicated to creating and building.”

 ?? PHOTOS BY KARL MONDON — STAFF PHOTOGRAPH­ER ?? Apple CEO Tim Cook delivers the keynote speech at Stanford University’s 128th commenceme­nt ceremony Sunday.
PHOTOS BY KARL MONDON — STAFF PHOTOGRAPH­ER Apple CEO Tim Cook delivers the keynote speech at Stanford University’s 128th commenceme­nt ceremony Sunday.
 ??  ?? Graduating Stanford students arrive dressed as dice during the traditiona­l “Wacky Walk” to the school’s commenceme­nt ceremony.
Graduating Stanford students arrive dressed as dice during the traditiona­l “Wacky Walk” to the school’s commenceme­nt ceremony.
 ??  ?? Students wave to their families in the football stadium stands before the start of the ceremony.
Students wave to their families in the football stadium stands before the start of the ceremony.
 ?? KARL MONDON — STAFF PHOTOGRAPH­ER ?? Stanford Stadium hosts the university’s 128th commenceme­nt ceremony Sunday afternoon.
KARL MONDON — STAFF PHOTOGRAPH­ER Stanford Stadium hosts the university’s 128th commenceme­nt ceremony Sunday afternoon.

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