The Mercury News

For-profit firm seeking to run .org names makes concession­s

- By Robert Jablon

LOS ANGELES >> A private equity firm seeking to buy rights to operate the internet’s .org suffix said Friday it will cap price hikes and create an advisory board with veto powers to ease concerns from the nonprofit community.

Ethos Capital has offered $1.1 billion to buy the Public Interest Registry, the nonprofit corporatio­n that runs the databases containing more than 10 million .org names registered worldwide. Organizati­ons ranging from the Girl Scouts of the USA and Consumer Reports to the American Bible Society have opposed the sale, warning of potential price gouging and censorship. California’s attorney general and four congressio­nal members have also requested informatio­n to evaluate a deal’s potential impact to nonprofits.

It wasn’t immediatel­y clear whether the concession­s are enough to satisfy critics. The cap on price hikes, for instance, will expire in eight years, and most of the advisory board’s initial members will be appointed by the Public Interest Registry’s board.

Domain names such as apnews.com have historical­ly been used by computers to find websites and send email, and their value grew as companies and groups adopted them for branding. The Associated Press, a nonprofit, also uses a .org domain, ap.org.

Though domain names are less prominent these days as more people reach websites using search engines and apps, they are still important for email addresses, billboards and other non-digital advertisin­g. The Public Interest Registry is currently owned by the Internet Society, a nonprofit founded by many of the internet’s early engineers and scientists. In that role, the registry collects annual fees of about $10 per .org registrati­on. The Internet Society uses some of that revenue to fund advocacy and administra­tive programs, which include creating technical standards for the internet.

A sale to Ethos Capital wouldn’t immediatel­y affect existing .org names or the websites that use them. Although .org is often associated with nonprofit organizati­ons, it can already by registered by anyone, including for-profit corporatio­ns and individual­s. That won’t change if it gets a forprofit owner.

But some critics fear that future policies could reduce protection­s for domain name owners. For instance, websites can suddenly become unreachabl­e if whoever owns the registry suspends a .org name at the urging of a government or business rival, without giving the website a chance to plead its case. Critics are particular­ly worried that authoritar­ian countries could target human rights groups and other nongovernm­ental organizati­ons this way.

Critics are also worried that financial pressures on a for-profit company could result in price hikes.

The proposed deal would increase the likelihood that the Public Interest Registry “could unfairly exercise its monopoly power to disadvanta­ge non-profit organizati­on consumers by reducing service levels, imposing onerous terms of service, or otherwise interferin­g with their operations,” the Electronic Frontier Foundation, a digital-rights advocacy group said.

To address concerns, Ethos agreed Friday to limit price hikes to an average of 10% per year for eight years. The Public Interest Registry had a binding 10% cap that expired in June, though that restrictio­n wasn’t an average and didn’t allow for higher hikes in some years.

Ethos said it will also let an advisory body, known as a stewardshi­p council, veto proposed modificati­ons to registry policies on censorship, freedom of expression and use of .org registrati­on and user data. The council won’t have any veto on price.

Ethos also said it expects the registry will contribute $10 million to a new fund to support unspecifie­d initiative­s benefiting .org registrant­s.

Ethos said it will make its promises binding by amending an agreement with the Internet Corporatio­n for Assigned Names and Numbers, the Los Angeles-based organizati­on that oversees domain names.

“We have been listening closely to stakeholde­r feedback — both positive and negative — and have been working diligently to address these specific issues head on,” said Erik Brooks, Ethos founder and chief executive. “We are taking these actions to show that we stand firmly behind the commitment­s we’ve made — and most importantl­y — behind the registrant­s and users.”

ICANN was expected to rule by mid-February on Ethos’ bid. But Ethos said the registry has granted the organizati­on an extension to March 20.

 ?? THE ASSOCIATED PRESS ?? Cory Doctorow, right, walks in front of other protestors in Los Angeles outside the headquarte­rs of the regulatory body for domain names, the Internet Corporatio­n for Assigned Names and Numbers.
THE ASSOCIATED PRESS Cory Doctorow, right, walks in front of other protestors in Los Angeles outside the headquarte­rs of the regulatory body for domain names, the Internet Corporatio­n for Assigned Names and Numbers.

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